Being willing to change is one thing, but being HUNGRY for change is what you really need as a business and business owner. Becoming stagnant means that it’s impossible for you to grow and see the opportunities that allow you to move forward. While that’s easy to understand, recognizing that you’ve become stagnant as a business is actually difficult to see for yourself. 

In this episode of the Profit Cleaners, Brandon Schoen talks about navigating change and how your IDENTITY, how you perceive yourself, plays a huge role in the way your business operates and grows. What you create in your business – and your life – is ultimately determined by your identity.

Who do you believe you are? What do you believe your business is capable of?

Listen to this podcast episode to learn why cultivating a powerful identity is the ultimate key to achieving your goals – personally and professionally.

Highlights:

[00:39]What is identity and how is it connected to culture, core values, and business?

[02:33]How does change in an identity shift everything?

[03:51]A prime example of an organization with a lack of identity

[07:23]How to Navigate Change in the Business

[08:40]What happens when everything stays the same?

[11:55]Behavior: The Highest Form of Expression

[13:56]Things you should be looking at in your business

[17:53]Resilience: The State of your Identity 

[21:55]Comparison: The Root of All Pain

[23:26] Building Your Identity with New Stories 

[31:51]What do you need to do when change happens naturally?

Links:

https://profitcleaners.com