Velvet Rope Playbook

The Power of the First-Class Freebie


Listen Later

Palm Beach, After Dark. The sun has just dipped below the horizon, casting gold and rose across the sky. The Green Carnation, a whisper-only lounge known only to those who belong, hums with hushed conversations. And tonight, one question lingers in the air:

How far should you go to hook a whale?

At the center of it all is Marcus “Miles” Cavendish, the undisputed king of private aviation. His perfectly tailored Tom Ford blazer, gleaming Berluti loafers, and effortless confidence make it clear—this is a man who understands luxury at its highest level. But his secret weapon? The art of exclusivity.

💬 “It’s not about giving something away,” Marcus says, swirling a glass of 18-year-old Glen Dronach. “It’s about showing them what they’re missing.”

In this episode, we break down:

✔️ The Psychology of Exclusivity – Why true luxury isn’t about discounts or freebies—it’s about carefully curated experiences that create desire.

✔️ The Power of the First Taste – How letting a potential whale experience the best of what you offer makes them crave more.

✔️ Lessons from Private Aviation – How Marcus turns a first-class taste into a lifelong addiction.

✔️ How to Apply This to Your Own Business – Strategies to make affluent clients chase you instead of the other way around.

🔥 If you’re ready to attract clients who don’t blink at price tags—only at missing out—this episode is for you.

🎧 Listen now and learn how to master the art of the velvet rope.

👉 Want the high-end clients without the chase? Apply for the Platinum Consulting Program—where the elite learn how to attract the elite.

https://www.getwealthyclients.com/platinum-marketing-consulting-program

Make sure to visit https://mark-satterfield.mykajabi.com/the-velvet-rope-playbook-podcast to get notified when I drop new episodes and claim a FREE copy of my Amazon #1 Best Selling book: The Affluent Marketing Blueprint 

...more
View all episodesView all episodes
Download on the App Store

Velvet Rope PlaybookBy Mark Satterfield

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

18 ratings


More shows like Velvet Rope Playbook

View all
Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,447 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,569 Listeners

The School of Greatness by Lewis Howes

The School of Greatness

21,270 Listeners

The GaryVee Audio Experience by Gary Vaynerchuk

The GaryVee Audio Experience

16,789 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,348 Listeners

Oprah's Super Soul by Oprah

Oprah's Super Soul

31,950 Listeners

Modern Wisdom by Chris Williamson

Modern Wisdom

3,731 Listeners

Hustle Humbly Podcast by Alissa Jenkins & Katy Caldwell

Hustle Humbly Podcast

873 Listeners

Founder's Story by IBH Media

Founder's Story

166 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,416 Listeners

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold by GURU Media Hub

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

713 Listeners

Andy Elliott's Elite Mindset Motivation and Sales Training by Andy Elliott

Andy Elliott's Elite Mindset Motivation and Sales Training

159 Listeners

The Millionaire Real Estate Agent | The MREA Podcast by Keller Podcast Network

The Millionaire Real Estate Agent | The MREA Podcast

353 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

116 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

78 Listeners