How do you get employees in a company to work their best? As a leader, it’s to promote the intelligent pursuit of happiness for all their workers. This is the heart of what Fred Kofman believes about business and economy, and he believes the individual is key above all.

Fred Kofman is the author of Conscious Business: How to Build Value through Values. He is Google’s leadership development advisor, a director of the Conscious Leadership Center at the Monterrey Institute of Technology, a founder and president of the Conscious Business Center International. You can follow him on Twitter @fredkofman

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