Are you considering starting your own photography business? THEN THIS EPISODE IS FOR YOU, my friend! 

I AM BREAKING IT DOWN in this episode of The Profitable Photographer Podcast.

Maybe you know a little bit about starting a business and just need me to fill in the holes, or maybe you don’t know diddly squat about where to begin, OR maybe you’ve been in business for years and are searching for some fine-tuning…Let me help! 

First off, the biggest question before you get started: WHY? 

Knowing your “why” is going to guide every move you make in your business, it will keep you aligned and moving forward through the sticky parts. 

Then I’ll go over the

nitty gritty “first things first” like:

• Licenses 
• Insurance
• Equipment
• Sales Tax
• And all that fun stuff

And finally, I’ll cover the goodies: 

• Marketing for your ideal client
• Sales tips
• And the importance of lifelong personal growth in business

In fact, check out my E-Book “10 Big Ideas for Marketing in the Real World” on my website lucidumascoaching.com

I cover so much in this episode, I can’t even begin to list it all here! All I know is this episode is CHALK FULL of specific, applicable advice for photography business owners new and old. 

Grab your notebook and listen now! 

And if you have any questions after listening, I would love to hear from you. 

Send a message to me on Facebook: facebook.com/LuciDumasCoaching 

Or schedule a complimentary chat: https://tinyurl.com/572yewdd

Photography Business Coach Luci Dumas’ Programs:

• lucidumascoaching.com
• https://www.instagram.com/theprofitablephotographer_pod/
• https://www.facebook.com/LuciDumasCoaching

“I would love people to value themselves. Not just in terms of charging enough for what they do, but to also have that reciprocal relationship with people. You’ll go far with those two things.”

Babies of the world cry out with joy, award-winning Newborn & Milestone Photographer Amy Pazur is with us on The Profitable Photographer Podcast today! She’s sharing her philosophy on the payoff of a rich client relationship. 

If you were to step into a session with Amy, you would be MORE THAN TAKEN CARE OF. Amy has a very gentle touch and she ensures her clients and their babies have everything they need. Girl’s even taking snack requests! Say no more!

Amy believes that two of the most important prongs of your photography business are: client care + self care. Going above and beyond for your client creates trust and comfort (which usually equals more sales in the long run!). And taking care of yourself helps you show up to your business with full energy and enthusiasm! Now that’s a cycle I can get behind.

What does self-care look like to Amy: 

• Pricing your services the way you deserve
• Taking on personal projects that fill your creative cup 
• Niching down to what you really love to do

So brew a nice cup of tea, put up your feet, and indulge in some self-care while you listen to this episode on self-care and client relationships. 

You can get in touch with Amy at:

• Moments-and-co.com
• [email protected]
• Or follow @momentsandcostudio on Facebook and Instagram

Photography Business Coach Luci Dumas’ Programs:

• lucidumascoaching.com
• https://www.instagram.com/theprofitablephotographer_pod/
• https://www.facebook.com/LuciDumasCoaching

“If anyone is like me and has dealt with ADHD for a long time and just can’t seem to figure it out. I really encourage people to get the help you need and watch your life change.”

On this episode of The Profitable Photographer Podcast, I have guest Jason Marino sharing his ideas about creating an incredible client experience, and how he transitioned from weddings to portraits.. He also opens up about his challenge in life and in his photography business productivity: ADHD! 

Jason is known throughout the photo industry as a lighting, business and client experience expert. He and his wife JoAnne co-run a multi-brand photography company, Imagine Photography, in Arizona, just outside Sin City, Las Vegas. 

With a client roster spanning the globe and a bustling studio that has grossed well over a million dollars in recent years ( love to hear it!), Jason also keeps busy with regular appearances at notable conferences and educational summits.

In the midst of this, Jason has struggled with ADHD his whole life, but only recently opened up about it, finally seeking out the help that he needed. His life (AND PHOTOGRAPHY BUSINESS) is a million times better for it! 

Finally feeling focused, Jason and I chatted about: 

• How treatment for ADHD changed his life and business
• Best software for running your photography business
• Creating a prominent brand in a small town
• The “art of saying no”
• And more!

Hearing how someone is wildly successful in this industry, while navigating the challenges

such as ADHD or any life issue is inspiring to say the least.

Connect with Jason at 

[email protected]

@thejasonmarino on Instagram

And connect with his business at

Imaginephotoaz.com

@imaginephotoaz on Instagram

Photography Business Coach Luci Dumas’ Programs:

• lucidumascoaching.com
• https://www.instagram.com/theprofitablephotographer_pod/
• https://www.facebook.com/LuciDumasCoaching

“[When kids see portraits] on the wall they feel that they’re loved and like they have a place in the family.”

On this episode of The Profitable Photographer Podcast, Master Photographer and Photography Business Coach, Luci Dumas is joined by award-winning photographer, Courtney Ranck-Copher!

Courtney is all about going above and beyond for client relationships.

She’s here to shift our perspective a bit: Don’t think of selling wall art as being “annoying sales-y.” Our photography is a gift to our clients! They need us just like we need them.

Courtney always wants anyone who comes in contact with her business to receive the best possible care, even if that means referring them to someone else. How’s that for client care? Right on.

Luci and Courtney chat all about:

• How portraits show love
• Going above and beyond to make important client relationships
• How to plant the sales seed
• Why charging too little can cause a bad experience for your clients
• How and when to increase your prices

Listen now to get a taste of Courtney’s genuine client connections.

And connect with Courtney herself at

• Clrcphotography.com
• [email protected]

Photography Business Coach Luci Dumas’ Programs:

• lucidumascoaching.com
• https://www.instagram.com/theprofitablephotographer_pod/
• https://www.facebook.com/LuciDumasCoaching

This weeks episode is "all Luci, all the time”…hahaha. That’s right, I am sharing all of my "dos and don’t" for participating in Expos, art shows, and other events where you can have a booth and attract your ideal clients, and make some great money from the contacts.

I share lots of details about…

1. The best places to have a booth and which ones to avoid
2. How to set up your photography booth in a way that feels friendly, inviting, and is clearly branded.
3. How to use a show to grow your connections with vendor partners
4. Exactly how to create an “Enter To Win” opportunity and land the ideal clients that invest thousands in additional portraits.

And hey, don’t forget to join my private group and post comments or questions about every episode. Hope you enjoy this very detailed episode with specific action steps that can make a booth a very successful marketing tool.

https://www.facebook.com/groups/theprofitablephotographer

www.lucidumascoaching.com

https://www.instagram.com/theprofitablephotographer_pod/

“You want people coming to you because they like the way you see... You have to find a way of seeing and working that is uniquely you. And that’s what you market.”

This week Master Photographer Luci Dumas is joined by street photography extraordinaire and lighting expert Ibarionex Perello! 

Ibarionex is a Photographer, Writer, Educator and Host of The Candid Frame Photography Podcast. A creative powerhouse!

With over 25 years of experience in the photographic industry, he has gifted this world with six, count em, SIX BOOKS including Chasing the Light: Improving Your Photography Using Available Light.

Having served as an adjunct professor at the Art Center College of Design we are incredibly lucky to have Ibarionex here to educate us on the DOs and DON’Ts of lighting and other photography business tips. 

After listening to this episode you will be exploding with knowledge on:

• Being a light treasure-hunter in natural settings
• Noticing shadows, quality, direction, and contrast
• And leaning into your flexibility and curiosity to make original discoveries

Listen now! 

And connect with Ibarionex at

[email protected]

www.thecandidframe.com

“What is the truth?…Just by changing the perspective, angle, choice, and compression…the way you crop, you will tell a different truth.” 

MAJOR INTERVIEW ALERT! 

Today we have THE ICONIC, world-renowned, one of the best in the biz, Jerry Ghionis!

Widely regarded as one of the top five wedding photographers in the world, Jerry Ghionis’ theatrical and iconic images have redefined modern wedding photography. He is a proud Nikon ambassador and was the first Australian named in Top Ten Wedding Photographers in the World by American Photo magazine. In 2011, Jerry was also named by PDN magazine as one of the top photography workshop instructors in the world. IS THAT IT?! Wow wow WOW. 

Listen as Jerry blows my mind with topics like:

• How our photography changes “the truth”
• Having fun with lighting 
• The importance of reinventing yourself
• Creating a routine in your photography business
• Process > Results always always always

There is so much to be learned in this gold-mine of an episode and I’m so grateful to Jerry for letting me pick his brain for an hour. What a treat. 

Get in touch with Jerry at 

• jerryjerryjerry.com
• @jerryghionis on Instagram
• Free tips and tricks https://www.jerryghionis.com/photography-tips-and-tricks
• Find other free goodies at http://www.jerryghionis.com/sign-up

Remember that rep, practice

Process, not the results

Photography Business Coach Luci Dumas’ Programs:

• lucidumascoaching.com
• https://www.instagram.com/theprofitablephotographer_pod/
• https://www.facebook.com/LuciDumasCoaching

Do you want to make A MILLION DOLLARS?!

My guest this week, Bernie Griffiths is going to tell you how!

With 40+ years experience in the biz, Bernie is a

• Studio Owner
• Photography Speaker
• Business Coach
• & Author of 2 books available now on Amazon, Success Secrets of a Professional Photographer and Quantum Leap My Life

We are so lucky to have an hour to pick his brain! 

Bernie gives the scoop on topics such as: 

• Why some photographers fail & others don’t
• How to use Facebook ads like a pro
• Assessing whether a lead is really for you
• + more!

We are so lucky to have an hour to pick his brain! 

Listen now at the link in bio or wherever you listen to podcasts

And connect with Bernie at 

berniegriffiths.com

[email protected]

Photography Business Coach Luci Dumas’ Programs:

• lucidumascoaching.com
• https://www.instagram.com/theprofitablephotographer_pod/
• https://www.facebook.com/LuciDumasCoaching