The Pubcast with Jon Loomer

Are there specific rules to follow when using text in an ad to get the best results? We explore.

To get access to the free Facebook Advertising Fixes video series, go to jonloomer.com/faf.

There are 20 primary factors that impact your Facebook advertising results. This is a discussion of how the impact of each factor will vary from brand to brand, and how an advertiser has varying levels of control over each one. But, they must focus on what is within their control.

To get access to the free Facebook Advertising Fixes video series, go to jonloomer.com/faf.

The pixel won't work for you if you don't have it installed properly on your website. This is an introduction to the things to think about when adding the base pixel code.

To get access to the free Facebook Pixel Basics video series -- or the entire Facebook Pixel Masterclass -- go to jonloomer.com/fpm.

Targeting may be the most important factor related to the success or failure of your ads. If you're not using the pixel, you lose out on extensive options that are leaving you hamstrung as an advertiser.

To get access to the free Facebook Pixel Basics video series -- or the entire Facebook Pixel Masterclass -- go to jonloomer.com/fpm.

A big part of what makes Facebook advertising so effective is optimization. Facebook shows your ads to people most likely to perform a desired action, limiting waste. Without the pixel, you can't optimize for some critical actions.

To get access to the free Facebook Pixel Basics video series -- or the entire Facebook Pixel Masterclass -- go to jonloomer.com/fpm.

The Facebook pixel is critical to the tracking of conversions and visits to your website -- particularly for, but not limited to, your advertising.

To get access to the free Facebook Pixel Basics video series -- or the entire Facebook Pixel Masterclass -- go to jonloomer.com/fpm.

As we explore the Facebook pixel, let's start from the beginning. Why is the pixel important?

To get access to the free Facebook Pixel Basics video series -- or the entire Facebook Pixel Masterclass -- go to jonloomer.com/fpm.

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo.

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo.

This entry is part of the Solopreneur Project, created for solopreneurs with a business around creating content, digital products, educating others, and building an email list. To learn more about this project, go to jonloomer.com/solo.