Loan Officer Breakfast Club

The "Race to the Top" Strategy: How Loan Officers Can Win More Agent Referrals


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In this episode of the Loan Officer Breakfast Club, Steve Kyles and Frank Garay deliver a masterclass on how to scale your lead volume through a simple but powerful concept: The Race to the Top. If you're still calling the same 30 agents every week—or not tracking your lead sources at all—this is the wake-up call you didn't know you needed.

You'll discover:

  • Why lead tracking is the key to predictable closings
  • The "Rule of Two" for calculating how many agents you need
  • How to identify when your agents have become unqualified
  • A low-tech, high-impact tracking hack that will keep you focused
  • How Facebook ads and warm-up campaigns can activate new agent relationships

This episode is packed with clarity, encouragement, and proven math that takes the guesswork out of pipeline building. Stop racing to the bottom—learn how to build a business that consistently climbs to the top.

Need help with tracking? The MMA Tracker is available through membership. Want to learn more? Book a strategy call at: http://freedomplanningcall.com/

LIVE Zoom Meeting Access: https://www.BreakfastClubZoom.com

Free Strategy Call for Loan Officers: https://www.MortgageTrainingCall.com

Learn More About Us: https://www.MortgageMarketingAnimals.com

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Loan Officer Breakfast ClubBy Carl White

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