Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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What do you do when your business grows, but your pay doesn’t? It’s a common issue for product business owners. Today, we’re talking about how to pay yourself sustainably.

Paying yourself from your product business isn’t always straightforward. In this episode, I’ll explain why it’s more complicated than it seems and walk you through some common mistakes and how to avoid them.

We’ll also address myths, like the idea that reaching six figures means you can automatically pay yourself more. It’s not always that simple. You might see your sales grow but still struggle with cash flow.

By the end of this episode, you’ll understand why cash flow can feel chaotic and what you can do to get it back on track. If you’re ready to start paying yourself properly, this episode is for you!

What's Inside?

[02:32] Why product businesses need different strategies

[06:10] Money myths and the metrics that matter

[08:02] The importance of cash flow forecasting

[15:02] What business owners need to pay themselves

[18:46] How to start letting go of your financial fears

[22:56] Get 1:1 support to sort out your retail finances

Resources Mentioned in This Episode:

Retail By Design

 Profit First by Mike Michalowicz

Mentioned in this episode:

Check out the Stock Doctor

Find out more at stockdoctor.net

Join my Free Webinar - Scale To 7 Figures Without The Overwhelm on Wednesday April 30, 2025, at 10am UK time. Discover proven strategies that help you grow your business sustainably and profitably.

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In this episode, I’m breaking down a hard truth for product-based business owners: What got you here, won’t get you there. If you're a retailer stuck at six figures—or feel like your business is running you instead of the other way around—this one's for you.

I dive into the essential mindset and structural shifts that independent retailers need to make to grow their business sustainably, without sacrificing their sanity or freedom.

Plus, I invite you to my free live webinar on how to scale your product business to seven figures without burnout. 🎧 Tune in for insights and actionable steps!

What's Inside:

Mentioned in this episode:

Check out the Stock Doctor

Find out more at stockdoctor.net

Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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Thinking about using TikTok for your retail business, but unsure where to start—or if it's worth your time? In this week's episode, I talk to Penny Walker, TikTok strategist and founder of BarBrusa Social, about how to get started (or smarter) on the app.

She breaks down how TikTok’s search features are transforming how people shop, why you don’t need to dance or go viral to succeed, and how to build a strategy that actually drives sales.

What’s Inside:

[00:00] Why TikTok still matters for retailers in 2025

[01:25] Meet Penny Walker: TikTok trainer & content strategist at BarBrusa Social

[01:56] What’s trending now (and how to reuse old trends)

[04:54] TikTok is now a search engine—here’s how to use it

[09:41]   How realistic is it for small businesses to drive sales directly through the TikTok app?

[15:08] Real-world retail TikTok success stories

[17:15] What type of content is working on TikTok?

[20:23] Where to start: Penny’s step-by-step intro TikTok strategy

[24:04] Connect with Penny

Mentioned in this episode:

Check out the Stock Doctor

Find out more at stockdoctor.net

Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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You don’t need a hefty budget to create displays that customers can’t resist.

How you present your products in a physical space can directly impact how customers shop and what they spend. Whether you’re running a brick-and-mortar store, setting up at pop-ups, or showcasing at events, visual merchandising is key to drawing customers in and driving sales.

In today’s episode, I’m joined by Michelle Sherrier. She’s a seasoned visual merchandising expert who’s transformed independent retailers and wholesale showrooms across the U.S. Michelle shares some fascinating insights and unexpected tips from her work with both big and small retailers.

We’ll uncover the psychology behind product placement, dive into clever merchandising tricks, and arm you with actionable strategies to make your displays irresistible.

[02:44] What visual merchandising involves

[04:43] Tips to create a strong presence in a small retail space

[06:50] Creative high-impact visual merchandising on a budget

[11:05] Merchandising by category vs. lifestyle merchandising

[14:43] How visual merchandising affects the way your customers shop

[18:16] Tips for driving add-on purchases with your merchandising

[22:08] How to find that spark of inspiration for a display

Mentioned in this episode:

Check out the Stock Doctor

Find out more at stockdoctor.net

We’re in Q2 already! Time to take a step back, have a proper look at your numbers, and set yourself up for a strong second quarter.

In today’s episode, we’re going to chat about why it’s so important to know your numbers right now. Let’s review how Q1 went, make any necessary adjustments, and get you ready for the next 90 days.

For many of us, Q2 can be a bit quieter, which makes it the perfect time to dive into your metrics and make sure you’re on track for the rest of the year.

Today, I’ll take you through the key numbers to focus on and how to use them to plan your next quarter. 

What's Inside:

[00:00] Why you need to know your store’s numbers

[05:42] The key numbers you need to know

[07:33] How often should you review your profit & margins?

[14:47] How to use Q2 as a reset button on your business

[21:00] What to do if numbers feel overwhelming

Resources:

Stock Doctor

Mentioned in this episode:

Check out the Stock Doctor

Find out more at stockdoctor.net

How do you go from zero to over a thousand stockists in under two years? That is exactly what we are talking about today. I am joined by Andrew Kemp, co-founder of Bare Kind and Candid Founders, a YouTube channel helping businesses grow through wholesale. Bare Kind is not your average sock company. They sell socks that save animals, supporting 40 different charities along the way, and they have successfully expanded into over a thousand retailers. In this episode, we look at the strategies behind that growth—using B2B ecommerce platforms, targeting niche markets, and building trust through certifications.  Even if you do not sell wholesale, there is plenty here for you! Andrew’s approach to finding and keeping customers is valuable no matter how you sell.

[02:20] How Andrew scaled the brand so quickly in the early days

[06:04] The biggest mistakes businesses make on the Faire platform

[10:22] How Andrew helps retailers succeed with wholesale

[12:49] One lesson Andrew wants founders to learn about retail

[15:31] How to find contacts in your niche market

[26:19] Ways that retailers can stay ahead in the wholesale market

Mentioned in this episode:

Check out the Stock Doctor

Find out more at stockdoctor.net

Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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For small businesses, every customer counts. But how do you turn a one-time buyer into a loyal customer? It’s not just in having great products, but it’s in your emails.

Today, I’m joined by Hannah Spicer, an email marketing strategist who knows what it takes to keep customers coming back. She’s worked with top luxury and premium brands, and she’s here to share what really works.

We’ll break down how email marketing goes beyond sales. From automated flows to post-purchase messages, small tweaks in timing and personalisation can make all the difference. Plus, Hannah shares simple, effective ways to use Klaviyo and other tools.

If you want to build better customer relationships and make your emails work harder, this episode is for you.

Mentioned in this episode:

Check out the Stock Doctor

Find out more at stockdoctor.net

Signup for the Must-Attend Summit for Small Product Businesses - its FREE and designed for YOUR business!

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What if I told you that in just two days, you could completely transform the way you run your retail business? After working with countless retailers, I know one thing for sure—the right strategies can make all the difference. And that’s exactly why I created Retail ROAR. 

And now, it’s almost here! On the 20th and 21st of March, the Retail ROAR Summit is bringing together top experts, inspiring stories, and invaluable insights—all for free. If you haven’t signed up yet, now’s the time!

I’ve spent the past year researching the biggest trends and curating an incredible lineup of speakers, all dedicated to helping you grow. In today’s episode, I’ll walk you through the must-attend sessions, the experts you won’t want to miss, and how to make the most of the event.

Whether you’re tuning in live or catching the replays in our private Facebook group, this is your chance to connect, learn, and take your business to the next level. 

Resources:

Sign up for Retail ROAR! https://retailroar.co.uk 

Mentioned in this episode:

Check out the Stock Doctor

Find out more at stockdoctor.net

Grab your essential FREE guide - How to clear excess stock without damaging your brand.

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Why do big retailers manage stock so differently from small businesses? Their approach can seem like a completely different world, but there’s a lot to learn. Especially about cash flow and profitability.

Today, I’m joined by Paola Maggiulli, a merchandising expert and one of our Stock Doctors at The Resilient Retail Club. With years of big retail experience and her own business, she knows exactly how both sides think.

We’ll dive into how big retailers make stock decisions, why data matters, and the common struggles small business owners face with promotions and markdowns.

Most importantly, we’ll talk about how Stock Doctor takes the guesswork out of inventory, pricing, and cash flow. So you can stop winging it and start feeling confident in your numbers.

What's Inside:

[02:58] How merchandising really works

[06:48] The role of merchandising in retail

[10:19] The transition from corporate to small business

[13:16] Challenges and rewards of small business

[17:44] The biggest difference between how small vs. big brands deal with stock

[24:52] What you should know about markdowns

Resources:

Stock Doctor

The Tiny Italian 

Mentioned in this episode:

Check out the Stock Doctor

Find out more at stockdoctor.net

Signup for the Must-Attend Summit for Small Product Businesses - its FREE and designed for YOUR!

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I couldn’t be more excited to introduce you to Retail ROAR 2025! If you run a product-based business, whether as an independent retailer, e-commerce seller, or brand, this is the event you cannot afford to miss.

Retail ROAR is a free, two-day online summit happening on March 20th and 21st, designed specifically for small product businesses. I created this event because I saw a gap—big retail summits cater to massive corporations, while small business events often focus on service-based industries. But what about the small retailers, the e-commerce entrepreneurs, and the creative product founders? That’s exactly who this summit is for.

This year, we’re going even bigger, with an incredible lineup of expert speakers and successful product business founders who have built their brands from the ground up. Some of the inspiring names joining us this year include:

• Saira Khan (Founder of Saira Skin) – Built a 7-figure brand organically in under two years.

• Paige Williams (Founder of P Louise Cosmetics) – Turned a side hustle into a multi-million-pound empire with no outside investment.

• Daniel Priestley (Best-selling Author & Entrepreneur) – Teaching you how to attract and convert more customers in 2025.

• … and many more amazing speakers!

We’ll be covering everything you need to know to grow your business this year: ✅ Building a strong community around your brand ✅ Converting visitors into loyal customers ✅ Leveraging the latest consumer trends ✅ Selling more in 2025 with real, actionable strategies

How does it work? 💡 It’s completely free – just head to RetailROAR.co.uk and sign up. 💡 The event happens in a private Facebook group, so you can join live or catch the replays over the weekend. 💡 Talks are 30-45 minutes long, making it easy to fit into your schedule.

If you’re serious about making 2025 your best year yet for your product business, I promise you, this summit will be worth your time.

So don’t wait—go to RetailROAR.co.uk and sign up now! And if you know other product business owners who could benefit, please share this episode with them.

I can’t wait to see you at Retail ROAR 2025! 🎉

Mentioned in this episode:

Check out the Stock Doctor

Find out more at stockdoctor.net