The Art of Online Business

The Right Audience Size for Facebook and Instagram Ads—And What to Test First


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Let's break down the best audience size to aim for when running Facebook and Instagram ads—and how to start testing with a lookalike of your email list once it’s big enough. 

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  • Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!
  • Visit The Art of Online Business website for Facebook Ads help

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If your list is still small, no problem! I show you how to use Detailed Targeting by stacking interests and income filters to hit that sweet spot. I also explain why it’s so important to give your ads a few days to learn—because lead costs usually drop as the algorithm figures things out. 

Remember, staying consistent matters… kind of like a toddler who keeps trying until they finally walk. If you want ad campaigns that bring in quality leads without wasting time or money, this is for you.




Watch this episode on YouTube!


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Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

  • Get 1:1 Meta Ads Coaching from Kwadwo!
  • Say hi to Kwadwo on Instagram
  • Subscribe to The Art of Online Business’s YouTube Channel
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The Art of Online BusinessBy Kwadwo [QUĀY.jo] Sampany-Kessie

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