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It’s no secret that it’s a tough season on TPT right now. For many of us, sales are way down and that can quickly lead to feelings of frustration, stress, and TPT seller burnout. Trust me, I am experiencing the effects of this as well, with my own sales down.

However, I’m here to provide you with strategies and insights to help you stay motivated and navigate through these difficult times. While our store earnings might not be ideal right now, that doesn’t mean it’s time to throw in the towel.

There are practical things we can do that are in our control, and our mindset plays a big role in our ability to move forward in business. So, take a deep breath and join me as we tackle the challenges of TPT seller burnout and slumps together.

01:25 - A transparent update on where my TPT sales are compared to last year

02:48 - Why you need to remember WHO you are serving and impacting with your resources

07:03 -  A reminder to focus on what you can control (and examples of what these things are!)

10:42 - How to know if you’re experiencing TPT seller burnout and what to do if you’re feeling this way

14:33 - A tip about revisiting your goals

Resources:

• My Canva templates to help you improve product listings
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Follow me on Instagram @kristendoyle.co 
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode63 

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Subscriber-only episode

Is there anything worse as a TPT seller than finding one of your products posted online, free for the whole world to download? Maybe finding that another TPT seller has swiped a product and created their own version of it.

In this Insiders episode, I break down the when, why, and how of sending a takedown notice that gets results. Get the inside scoop on making sure your intellectual property stays yours—legally and effectively.

Check the show notes on the members-only page for resources & templates!

*If you signed up for STS Insiders & are not able to hear the episode, look for an email from Buzzsprout (the podcast host) that's titled "Thanks for supporting!" Inside this email you'll find your personal feed links to add to the podcast player of your choice.

Insiders: Log in to the Insiders portal for show notes, links and resources at https://kristendoyle.co/stsi-members (Password is in your email!)

Learn more about STS Insiders and subscribe at https://kristendoyle.co/sts-insiders

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As teacher authors, most of us are ‘accidental entrepreneurs’ and did not have any experience in business before creating our TPT stores. That’s why we are always learning about how we can not only scale our business, but also protect it.

Today we’re delving into arguably one of the most important things that we should have an understanding of: copyright & trademark for TPT sellers. You’ll hear all about how to navigate the world of intellectual property so that you have the tools to protect your TPT business and avoid issues down the road.

Disclaimer: I am not an attorney and this episode is not legal advice. Instead, I am sharing information drawn from my own research and experiences as a TPT seller based in the United States.

02:40 - Defining copyright & trademark for TPT sellers

06:26 - What to know about copyright and trademark infringement

08:33 - The major law that affects us as TPT sellers

12:44 - How we can protect our own businesses so that we’re not infringing on resources

Resources:

• US Copyright Office
• US Patent & Trademark Office
• USPTO Trademark Database Search
• List of companies who've submitted their terms of use to TPT
• Specific copyright notice from Warner Brothers about Harry Potter, DC Comics, etc.
• Follow me on Instagram @kristendoyle.co 
• Join my private Facebook community: TPT and Website Savvy
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode62 

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Subscriber-only episode

In this episode, I'm talking about one of my favorite things: Automations! Specifically, what we can automate in our TPT businesses. We all know that time is precious, and this episode is all about working smarter, not harder. Listen in for three areas you can automate to save a ton of time and energy as a TPT seller!
 
*If you signed up for STS Insiders & are not able to hear the episode, look for an email from Buzzsprout (the podcast host) that's titled "Thanks for supporting!" Inside this email you'll find your personal feed links to add to the podcast player of your choice.

Insiders: Log in to the Insiders portal for show notes, links and resources at https://kristendoyle.co/stsi-members (Password is in your email!)

Learn more about STS Insiders and subscribe at https://kristendoyle.co/sts-insiders

Send us a text! (Your number stays private)

As a TPT seller, I know you’re constantly looking for ways to improve your product creation strategies. Sometimes learning from our mistakes can be the best way to move forward and scale our sales.

Last week, in episode 60, I shared a big mistake that sellers often make when creating TPT products. This week, you’ll hear four more product creation mistakes that you’ll want to avoid in the future. I can speak from experience when I say that avoiding these pitfalls will set you up for success in the competitive marketplace.

From steering clear on trends that may fade out quickly, to identifying gaps in the market, these tips will allow you to focus on creating TPT products that are high-quality and what your audience actually needs.

00:50 - Mistake #1: Jumping on super trendy ideas when creating TPT products

02:40- Mistake #2: Diving headfirst into “the red ocean”

06:17 - Mistake #3: Cranking out quantity over quality

07:49 - Mistake #4: Competing with yourself by creating too many of the EXACT same thing

10:51 - How to take action and avoid making these mistakes in the future

Resources:

• Follow me on Instagram @kristendoyle.co 
• Join my private Facebook community: TPT and Website Savvy
• Episode 60, The TPT Product Creation Mistake That's Slowing You Down
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode61

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Subscriber-only episode

Listen in as Kristen shares her expert advice on how to choose SEO keywords and get traffic to your products when you're in a highly competitive niche on TPT. In this episode, we review two listener-submitted TPT products that are struggling to climb the search results.

Want your product audited by Kristen? You can submit a product on our Insiders members-only page at the link below, and listen out for it on an upcoming STS Insiders episode!

*If you signed up for STS Insiders & are not able to hear the episode, look for an email from Buzzsprout (the podcast host) that's titled "Thanks for supporting!" Inside this email you'll find your personal feed links to add to the podcast player of your choice.

Insiders: Log in to the Insiders portal for show notes, links and resources at https://kristendoyle.co/stsi-members (Password is in your email!)

Learn more about STS Insiders and subscribe at https://kristendoyle.co/sts-insiders

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There’s always a cost when it comes to TPT product creation, whether that’s your money or your time. So let’s avoid getting stuck on the same details time and time again that drag out our projects WAY longer than they need to be.

You know how it goes. You’re searching for new fonts, colors, and clipart for every new product that you create. Suddenly hours have passed by and you’ve made zero progress on actually getting the product created.

Little by little, these time wasters really chip away at your productivity - and your wallet depending on the clipart and fonts you’re buying. Today I’m sharing one simple solution that can change the game for you and speed up your TPT product creation once and for all.

01:02 - Why your current TPT product creation process could be hurting you and your buyers

03:25 - The simple solution to the TPT product creation mistake that’s slowing you down

04:59 - Challenging the idea that the branding on your TPT products needs to match your website branding

08:05 - What to consider when choosing the right clipart

10:04 - The main elements to include in your brand board

Resources:

• Follow me on Instagram @kristendoyle.co 
• Join my private Facebook community: TPT and Website Savvy
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode60

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Subscriber-only episode

This Insiders-only episode tackles the listener submitted question of when it's best to retire existing products. I'm sharing 3 times you should consider retiring a product, the difference between deleting and deactivating, and a fail-proof way to know which is best for the product you're considering.

*If you signed up for STS Insiders & are not able to hear the episode, look for an email from Buzzsprout (the podcast host) that's titled "Thanks for supporting!" Inside this email you'll find your personal feed links to add to the podcast player of your choice.

Insiders: Log in to the Insiders portal for show notes, links and resources at https://kristendoyle.co/stsi-members (Password is in your email!)

Learn more about STS Insiders and subscribe at https://kristendoyle.co/sts-insiders

Send us a text! (Your number stays private)

How do you even begin to prioritize everything that is on your to-do list as a busy TPT seller? You want to grow your sales but only have so many hours in the day…so where do you focus your energy?

I’m taking the guesswork out of everything and telling you EXACTLY how to prioritize your TPT tasks based on where you are in your seller journey. Whether you’re just starting out or are a seasoned TPT seller with a full catalog of resources, I’ve got you covered.

Depending on your level of seller experience, your recommended priorities could be building a brand that stands out from the crowd, taking a deep dive into your sales data, or refining and updating your existing products. Tune in to hear how to zone in on the right tasks, ignore others, and transform your TPT seller journey.

3:27 - Your top three priorities if you’re a newer TPT seller

5:54 - What makes a resource ‘high quality’

10:03 - Your top three priorities if you’re a veteran seller

12:36 - What to do if you’re not getting enough traffic to your existing products

15:10 - Why buyers may be clicking on someone else’s resource instead of yours

Resources: 

• Follow me on Instagram @kristendoyle.co 
• Join my private Facebook community: TPT and Website Savvy
• Episode 58, Quit Stalling and Post the Product Already!
• Episode 57, 7 Mindset Shifts That Separate Top TPT Sellers From the Rest
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode59 

Feeling overwhelmed by all the things you think you need to do to grow your digital product business? Take the Savvy Seller Quiz and find out exactly what to focus on right now to actually move your business forward. 

 ➡️ Take the quiz at savvyquiz.com

Check out my Everything Page at https://kristendoyle.co/everything

Subscriber-only episode

In this episode, I'm bringing back Clubhouse-style TPT product audits (circa 2020)! Today's episode features two amazing product audits, but that's not all. I'm also giving you the chance to submit your own product for a review on an upcoming episode. You can submit your product on our Insiders members-only page at the link below, and listen out for it on an upcoming STS Insiders episode!

*If you signed up for STS Insiders & are not able to hear the episode, look for an email from Buzzsprout (the podcast host) that's titled "Thanks for supporting!" Inside this email you'll find your personal feed links to add to the podcast player of your choice.

Insiders: Log in to the Insiders portal for show notes, links and resources at https://kristendoyle.co/stsi-members (Password is in your email!)

Learn more about STS Insiders and subscribe at https://kristendoyle.co/sts-insiders