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Kyle Okke, co-founder of AgMafia and ag consultant at Agile Agronomy, shares those who were prepared in 2022 had less hiccups in season—both farmers and retailers. Okke shares while farmers may have gotten what they wanted, it may not have been exactly what they planned to get. And waiting for the right thing to happen leaves a lot of vulnerability for audibles to have to be called. He puts it simply as the game of agronomy is logistics, agronomics and economics.
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Matt Clark is a digital technology manager at Ceres Solutions. The Crops 63 location was recently recognized as the 2022 Business Innovation Award winner. Additionally, Matt was named to The Scoop’s 40 Under 40. He shares how Ceres Solutions is challenging itself and challenging growers to adopt technology to improve how they do business. And he talks about a unique “test plot” for technology.
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When and how are the big questions being asked around key regulations and issues for ag retailers. As Richard Gupton from ARA says, the developments around the pending rail strike are still up in the air. He also gives updates on OSHA and EPA policies.
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After the mid-term elections, ARA’s Hunter Carpenter says it’ll take a focus on getting things done in a bipartisan fashion for the 118th Congress.
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The top three trends impacting ag retailers are: economic uncertainty, volatility and labor challenges says Ken Zuckerberg, CoBank agribusiness analyst. He also shares those in agriculture who can adopt a “growth mindset” rather than a “fixed mindset” will be better suited for success. Hear more at the ARA Conference and Expo, Nov. 29 to Dec. 1.
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Description: Brigette Readel has closed one chapter of her career after 25 years in ag chemical sales, but now her next era focuses on teaching other sales skills they can use. She also emphasizes how important it is find mentors and be a mentors to others.
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Richard Gupton from ARA gives an update on two positive changes for ag retailers to the Federal Motor Carrier Safety Administration’s seasonal ag CDL program. He also shares why Process Safety Management is back on the radar for ARA and why ag retailers should be aware.
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Jason Hanson and two ag industry pros are launching Ag Mafia–a consultancy group focused on training ag sales people. Hanson details how they’ll lean on their real-world experience to earn their stripes and what others can learn from their successes and maybe missteps.
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Terry Kippley, president of the Council of Producers and Distributors of Agrotechnology, says adjuvants are the most cost effective input a farmer can use to get a job done. And he explains how the industry grew from three crop protection product labels requiring the use of an adjuvant to now more than 1,000.
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Richard Gupton, Senior Vice President of Public Policy & Counsel, gives an update on eight policy and regulatory issues important to ag retailers.
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