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Struggling to get referrals? Wondering why your network isn’t converting into real opportunities? Asking yourself why you’re not top of mind when people need someone with your expertise?

In this solo episode of The Competitive Edge, Brian Covey unpacks a powerful shift in mindset: success today isn’t just about who you know—it’s about who knows you, trusts you, and is willing to refer you when you're not in the room.

Brian shares real stories and practical strategies on how to build a personal brand that stands out, demonstrate value with results, and grow your influence through intentional, trust-based networking. If you’re ready to elevate your business and become the go-to in your space, this episode will show you how.