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The System That Builds Powerhouse Pilates Instructors for You
Not sure where your studio's leaking time or money? Book a free discovery call with my team here: https://bit.ly/p-your-studio-check-up
Follow the show:
Spotify
Apple
Geronimo Unfiltered YouTube
Instagram: @thegeronimoacademy
Follow our guest, Jade Winter here: https://www.instagram.com/jadewinter/
He built a global reformer Pilates franchise with 130+ studios. No memberships. No free trials. Just one simple model run with relentless consistency.
I sat down with Jade Winter to pull apart how he did it, and to get the operating principles any studio owner can steal, whether you do Pilates, strength, or anything in between.
We covered the contrarian stuff most people are scared to touch. Why free trials train people not to value you. Why he ditched memberships for prepaid packs and never looked back. And the exact revenue ceiling, what we call the "40K fuckery," where owners hit a wall, dip about 20% for three months, and either learn to lead or burn out.
If you've ever felt like you ARE the business instead of owning one, this one's for you.
In this episode you'll hear:
CHAPTERS
00:00:00 Meeting on neutral ground
00:02:00 Kill the free trial: why paid intros win
00:03:00 Prepaid packs vs memberships
00:05:49 How the 100-hour instructor model works
00:07:33 The screens and voiceover origin story
00:10:00 Instructor inconsistency: the real enemy
00:19:53 Don't blame them, train them
00:22:24 The 80% conversion benchmark
00:24:30 Base plus commission
00:30:00 Deliver $50 of value, charge $25
00:42:28 The wake up call: being the business vs having one
00:43:46 The "40K fuckery" explained
00:50:52 The Monday morning move
00:53:58 Wrap up
If you got something from this, then you need to listen to "Coming back from rock bottom with Travis Young from Reborn."
And if your studio's not where you want it, book a free discovery call with my team and we'll map the fix: https://bit.ly/p-your-studio-check-up
View all episodes
By Geronimo Unfiltered
5
22 ratings
Not sure where your studio's leaking time or money? Book a free discovery call with my team here: https://bit.ly/p-your-studio-check-up
Follow the show:
Spotify
Apple
Geronimo Unfiltered YouTube
Instagram: @thegeronimoacademy
Follow our guest, Jade Winter here: https://www.instagram.com/jadewinter/
He built a global reformer Pilates franchise with 130+ studios. No memberships. No free trials. Just one simple model run with relentless consistency.
I sat down with Jade Winter to pull apart how he did it, and to get the operating principles any studio owner can steal, whether you do Pilates, strength, or anything in between.
We covered the contrarian stuff most people are scared to touch. Why free trials train people not to value you. Why he ditched memberships for prepaid packs and never looked back. And the exact revenue ceiling, what we call the "40K fuckery," where owners hit a wall, dip about 20% for three months, and either learn to lead or burn out.
If you've ever felt like you ARE the business instead of owning one, this one's for you.
In this episode you'll hear:
CHAPTERS
00:00:00 Meeting on neutral ground
00:02:00 Kill the free trial: why paid intros win
00:03:00 Prepaid packs vs memberships
00:05:49 How the 100-hour instructor model works
00:07:33 The screens and voiceover origin story
00:10:00 Instructor inconsistency: the real enemy
00:19:53 Don't blame them, train them
00:22:24 The 80% conversion benchmark
00:24:30 Base plus commission
00:30:00 Deliver $50 of value, charge $25
00:42:28 The wake up call: being the business vs having one
00:43:46 The "40K fuckery" explained
00:50:52 The Monday morning move
00:53:58 Wrap up
If you got something from this, then you need to listen to "Coming back from rock bottom with Travis Young from Reborn."
And if your studio's not where you want it, book a free discovery call with my team and we'll map the fix: https://bit.ly/p-your-studio-check-up
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