Velvet Rope Playbook

The Urgency Gambit-Lessons from Fast Freddie Ferraro


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If there’s one thing I know about selling to the affluent, it’s this—indifference is your biggest enemy. The moment a high-net-worth prospect thinks, Eh, I’ll decide later, you’ve already lost. That’s why urgency isn’t just important—it’s everything.

In today’s episode, I’m sharing a story about a high-stakes deal, a man called Fast Freddie Ferraro, and how the right timing turned a maybe into a yes—before his cigar even went out.

What You’ll Learn in This Episode:

✅ Why urgency is the key to closing high-net-worth clients.

✅ The psychology behind decision-making in luxury sales.

✅ How a deal can be lost the second hesitation creeps in.

✅ The surprising reason why some of the slowest decision-makers move fastest when the stakes are high.

Story Spotlight: Fast Freddie Ferraro

Fast Freddie isn’t called Fast because he orders quickly at the bar—quite the opposite. But when it comes to sealing high-stakes deals, he moves with the precision of a greyhound chasing a mechanical rabbit. Tune in to find out how his approach to urgency can transform the way you sell to the affluent.

BTW-If you’ve ever lost a client to someone with less experience (and maybe even a worse offer), you know how frustrating it is.

So why does it happen? Because influence beats expertise every time.

Wealthy clients don’t choose based on who’s technically the best. They choose based on who they trust the most.

And trust? It doesn’t happen by accident. It’s built—deliberately, strategically, and intentionally.

The good news? You can learn exactly how to do it.

When you master influence, you don’t compete. You stand out. You become the go-to expert—the one they don’t just want to work with, but the one they need.

Here’s how to start:

👉 Learn the Influence Blueprint

Mark

#LuxurySales #HighTicketSales #SalesPsychology #CloseTheDeal #MarketingToTheWealthy #ExclusiveClientele #TheVelvetRopePlaybook

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Velvet Rope PlaybookBy Mark Satterfield

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