The Vine Podcast

The Vine Podcast

By Madison WetherillTechnologyArtsDesign
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The Vine Podcast episodes

  • 103: How to Know if It's Time to Rebrand
    Have you ever wondered if it's the right time to rebrand? If your logo has felt stale or it's been a while since you've worked with a designer to create your branding, it may be time to consider a rebrand! I'll share some of the reasons our clients reach out to us to rebrand and redesign their branding for their food blog. If some of these resonate with you, it may be time to consider a rebrand of your logo! In this episode, I'll cover:
    • If your logo feels stale or outdated
    • If you've never gone through a brand strategy process
    • If you feel a disconnect from your audience or brand
    • If your branding is inconsistent across platforms

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    18 min
  • 102: Time Management: Setting Daily Priorities
    If it ever seems like there is always too much on your to do list, this episode is going to help you start to set priorities every day so you can achieve the most important things in your business. Setting daily priorities will help you to stay on track to achieve the weekly or monthly goals you've set and it will also help you be realistic about what can be achieved in a day.

    In this episode, I'll cover:

    • Why you should set daily priorities
    • How to set daily priorities
    • How to follow through on your priorities

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    14 min
  • 101: The Standards and Systems Your Food Blog Needs with Jillian Dolberry
    As your food blog grows and you begin to scale, it is so important to set aside time to document your systems and processes. Whether you have never spent a lot of time thinking about systems or you aren't sure what an SOP even stands for, you're in the right place. I'm joined by my Online Business Manager who is going to break this all down for us and help you make a plan for the standards and systems your food blog needs.

    In this episode, I'll cover:

    • What are SOPs and why are they important?
    • SOPs for food bloggers
    • Creating a process for writing a blog post

    Connect with Madison

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    Connect with Jillian

    Instagram | Website

    33 min
  • 100: The Reader Journey Through Your Food Blog
    As a web designer, I spend a lot of time imagining and studying how users behave on websites. User experience and how a user moves through a website is so important to understand as a food blogger. So in today's 100th episode, we are going to talk about your reader's journey through your food blog.

    In this episode, I'll cover:

    • Understand how people get to your site
    • Understand what people do next
    • What is happening as people move deeper into your website

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    18 min
  • 099: Building Your Website Team with Andrew Wilder
    Today we chat about building your website team and what you need to know when you are building that team to manage your website. We talk about building a team for your website and thinking like a CEO. Join us for this fun and casual conversation!

    In this episode, I'll cover:

    • The biggest struggles with managing a website
    • The ideal website team for food bloggers
    • Things to look for when hiring someone

    Connect with Madison

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    Connect with Andrew

    NerdPress

    38 min
  • 098: The Key Ingredient to Your Brand Strategy
    Have you ever wondered which part of your brand strategy is the most important? Is it the main font in your logo? Or your color palette? Is it your website design? Today I'm sharing the key ingredient to your brand strategy!

    In this episode, I'll cover:

    • The key ingredient is your audience
    • Discovering your audience
    • Connecting with your audience

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    Resources:

    How to Connect More with Your Audience

    Three Days to Discover Who Your Audience is

    Two Questions to Ask to Understand Your Audience

    Strategies to Connect with Your Audience

    18 min
  • 097: Time Management: Setting Weekly Goals
    Do you ever get to the end of the week and wonder what you even accomplished? In today's time management episode we're going to chat about why setting weekly goals is so important and how you can get started setting weekly goals and managing your time, so that you can be more productive and reach those bigger goals you have in mind for your food blog.

    In this episode, I'll cover:

    • Why you should set weekly goals

    • How to set weekly goals

    • Break the goal down into smaller pieces

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    Resources:

    Time Management for Food Bloggers: Save Time with Time Tracking

    Time Management: Creating Your Ideal Week

    19 min
  • 096: Lessons from Managing a Team and Two Food Blogs with Christine Pittman
    If you have ever wondered how some food bloggers manage to run not one but two food blogs at once, and what all this requires behind the scenes, you are not going to want to miss today's episode. I sat down with Christine Pittman, of Cook the Story and The Cookful, to discuss lessons learned from running two blogs, the team behind this, and her journey on this incredible feat. Plus, Christine tells us about her experience working with us on website design for her two very unique blogs.

    In this episode, I'll cover:

    • Why she started a second blog
    • Ideas for having contributors
    • How a podcast can support your blog
    • Hiring full time employees vs contractors
    • What it was like redesigning her websites

    Connect with Madison

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    Connect with Christine

    Instagram | Facebook | Pinterest | TMI Podcast

    Cook the Story | The Cookful

    52 min
  • 095: Why Does Strategy Matter for Branding?
    Around here we talk a LOT about how much strategy impacts your branding. But have you ever wondered why it matters? In this episode I'm digging into why strategy is an essential part of our branding process!

    In this episode, I'll cover:

    • Strategy creates direction for your brand
    • Strategy helps your audience connect
    • Strategy creates timeless design

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    17 min
  • What is the ROI of a New Website?
    When you are considering a big investment in your business, like redesigning your website, you might ask yourself what you're going to get out of this experience. For some investments, there is a financial ROI that you will see directly as a result of something you do in your business. For others, the results may be more intangible. Let's talk about what to expect in terms of ROI with a new website.

    In this episode, I'll cover:

    • Every website is different
    • Finite vs. intangible results
    • What are some results you can expect from a website redesign?

    Instagram | Website | Show Notes

    Web Design for Food Bloggers

    19 min

About The Vine Podcast

From the publisher's feed

The Vine Podcast is a show designed for food bloggers who want to spend more time creating content for their audience and less time feeling overwhelmed on how to make their brand and website work for…

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