On this episode of The Work, Greg and I kick things off with a little anniversary talk — seven years married to Crystal and somehow still going strong. From there, we dive into everything happening behind the scenes as we get ready for Meatstock: booth prep, Keto Brick samples, new flavors, team travel, workouts, and the chaos that comes with taking the whole operation on the road.

We also get into the less glamorous side of business — rising costs, changing discount tiers, staying transparent with customers, and refusing to cut corners on quality just to protect margins. Then we wrap with training talk, higher-volume programming, the free Savage Strength app, and why the basics still work when you actually stick to them.

As always, it’s a mix of business, nutrition, training, real food, real work, and a little bit of nonsense along the way.

Greg Mahler is also a lifetime natural bodybuilder, and can be followed on Instagram

https://www.instagram.com/ketogreg80/

Register For My FREE Masterclass: https://www.ketobodybuilding.com/registration-2

Get Keto Brick: https://www.ketobrick.com/

Subscribe to the podcast: https://open.spotify.com/show/42cjJssghqD01bdWBxRYEg?si=1XYKmPXmR4eKw2O9gGCEuQ