Specialized shopping search engines are becoming increasingly important for consumers. And among the largest of these shopping engines is TheFind.com. The site receives over 25 million visits per month, and, for ecommerce merchants listening to this, most every ecommerce product is already on that site, as the company uses patented search-engine type spiders to index virtually all products for sale online. Siva Kumar is co-founder and CEO and TheFind, and he speaks here with Practical Ecommerce’s Kerry Murdock.