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Welcome to episode #638 of Six Pixels of Separation.
Here it is: Six Pixels of Separation - Episode #638 - Host: Mitch Joel. My good friend Jay Baer has spent 25 years in digital marketing and customer experience. His current company – Convince & Convert – provides word of mouth, digital marketing, and customer experience advice and counsel. We're here to talk about his amazing new book, Talk Triggers (which he co-authored with Daniel Lemin), which is the complete guide to getting customers to use a brand's differentiator in a way that would compel them towards better word of mouth. In the best companies, the customers do the marketing. Talk Triggers is the instruction manual for making businesses grow through these customer conversations. Prior to Talk Triggers, Jay wrote a slew of powerful bestselling books from Hug Your Haters to Youtility and beyond. So, let's get talking about how to make talk triggers. Enjoy the conversation...
Download the Podcast here: Six Pixels of Separation - Episode #638 - Host: Mitch Joel.
Welcome to episode #637 of Six Pixels of Separation.
Here it is: Six Pixels of Separation - Episode #637 - Host: Mitch Joel. I got to finally meet Shep Hyken last year at the massive NAMM music trade show. We wound up hanging out for a few days, and I then got to see Shep in action. He doesn't just talk about great customer service, he gives it... and he lives it. He's a magnet to business people, and he does his best to help companies make every moment with their customers count. What does great customer service and experience look like? Check out his just-published business book, The Convenience Revolution. He is also the author of Moments of Magic, The Loyal Customer, The Cult of the Customer, The Amazement Revolution, Amaze Every Customer Every Time, and Be Amazing or Go Home. If that were not enough, he also created The Customer Focus, a customer service training program. Enjoy the conversation.... Enjoy the conversation....
What do you stand for? What does your brand stand for? Where are you headed? Why are you headed there? Before you build a brand, you better know your story. In her beautiful and brand new book, Story Driven - You Don't Need To Compete When You Know Who You Are, the business philosopher, Bernadette Jiwa, delivers the goods. Bernadette helps companies of all sizes to build a brand to be proud of. Bernadette is also the author of some of the most impacting business books that you will ever read: Hunch, Meaningful, Marketing: A Love Story, Fortune Cookie Principle, Difference and Make Your Idea Matter. It was a thrill to have her back on the show to discuss Story Driven and her optimizes for brands. Enjoy the conversation....
Welcome to episode #635 of Six Pixels of Separation.
Here it is: Six Pixels of Separation - Episode #635 - Host: Mitch Joel. I've been following the work of Tim Grahl for many years. If you've written a business book, and then had to do the hard work of marketing and selling it, Tim is the person to know. For over ten years, he has helped amazing authors like Daniel H. Pink, Barbara Corcoran, Hugh MacLeod, Chip and Dan Heath, and many more get their books noticed with his company, Book Launch. He even wrote the amazing books, Your First 1000 Copies and Book Launch Blueprint. But life was not always rosy for Tim. While his business was succeeding, his marriage teetered towards divorce, he suffered from anxiety attacks and a personality disorder, and had the IRS subpoena him. With a new book of his own, Running Down A Dream, he hopes that his story and work will inspire others to pursue their dreams. This is a show about dreams, and how to turn them into something real. Enjoy the conversation...
Download the Podcast here: Six Pixels of Separation - Episode #635 - Host: Mitch Joel.
Welcome to episode #634 of Six Pixels of Separation.
Here it is: Six Pixels of Separation - Episode #634 - Host: Mitch Joel. He's been called the "man from the future." Cool! Tom Emrich is widely recognized as one of the top thought leaders and influencers in Augmented Reality, Virtual Reality and wearable tech. With over a decade-long track record of running tech teams in emerging technologies for brands like Nestlé, Best Buy and MTV, Tom was the founder of We Are Wearables and is currently the co-producer of AWE - a conference, expo and event company focused on XR (AR, VR and Mix Reality). Tom is also an active investor and partner at Super Ventures, a fund dedicated to augmented reality. So, with all of the buzz around AR, VR and wearables, it was time to discuss the landscape and viability of these spaces for brands today. Enjoy the conversation...
Download the Podcast here: Six Pixels of Separation - Episode #634 - Host: Mitch Joel.
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