Thinking With Mitch Joel

Welcome to episode #594 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #594 - Host: Mitch Joel. Sometimes lightning strikes, and you get lucky. There is no question that this is, exactly, what happened to me over ten years ago when I first met Julian Treasure and we happened to sit next to each other at the first TED conference that I ever attended. To watch him ascend has been a treat. To learn from him has been even better. Julian is a sound and communication expert. He travels the world training people to listen better and create healthier sound. He is author of two books, Sound Business, and the recently published, How to be Heard. He's not someone who just attends TED. He's a TED speaker as well. Julian's five TED talks have been watched more than 40 million times. His latest, How to speak so that people want to listen, is in the top 10 TED talks of all time. Julian is also founder of The Sound Agency. The audio-branding company asks and answers the question "How does your brand sound?". Julian's main focus right now is helping people (like you and me) get better at communicating. How To Be Heard is such a great book (seriously... read it!). Enjoy the conversation...

• Running time: 54:22.
• Hello from beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Six Pixels of Separation the book is now available.
• CTRL ALT Delete is now available too!
• Here is my conversation with Julian Treasure.
• How to be Heard.
• Sound Business.
• The Sound Agency.
• Julian's five TED talks.
• Follow Julian on Twitter.
• This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #594 - Host: Mitch Joel.

Tags: advertising advertising podcast audio audio branding blog blogging brand branding business blog business book business podcast business thinker communications communications expert david usher digital marketing digital marketing agency digital marketing blog digital media facebook google how to be heard innovation itunes j walter thompson julian treasure jwt leadership leadership podcast management management podcast marketing marketing blog marketing podcast media mirum mirum agency mirum agency blog mirum blog mirum podcast social media sound sound business sound expert ted ted conference ted speaker the sound agency twitter wpp

Welcome to episode #594 of Six Pixels Of Separation - The Mirum Podcast. 

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #594 - Host: Mitch Joel. Sometimes lightning strikes, and you get lucky. There is no question that this is, exactly, what happened to me over ten years ago when I first met Julian Treasure and we happened to sit next to each other at the first TED conference that I ever attended. To watch him ascend has been a treat. To learn from him has been even better. Julian is

Welcome to episode #593 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #593 - Host: Mitch Joel. I've known Jeffrey Sass for many years. We've become friends through the digital channels. It started back when I was speaking at an event in South Florida and stumbled into a domain name convention and auction. I watched the domain Jeans.com go for a ridiculous amount of money. Jeffrey Sass didn't buy that domain, but he's been a part of that scene for a long time. Currently, he's the CMO for .CLUB - now a global brand, and one of the top and most used new domain extensions. What I did not know is his history is helping to market B movies. In the evolution of his career in marketing, he joined the Troma Entertainment team, having met Troma Founders Lloyd Kaufman and Michael Herz, when he was working in a film and TV distributor. He had a long and enjoyable stay in Tromaville, and was deeply involved in writing and producing as well as video and television sales. Troma launched The Toxic Crusaders Saturday morning cartoon series, in addition to contributing creatively to the show, he launched and ran Troma's in-house licensing and merchandising arm, making deals with more than 70 licensees worldwide, including Marvel Comics. So, he recently published the fascinating read, Everything I Know about Business and Marketing, I Learned from The Toxic Avenger - (One Man's Journey to Hell's Kitchen and Back). If that were not enough, he also handled licensing and merchandising for the Emmy Award-winning PBS show, Reading Rainbow. Enjoy the conversation...

• Running time: 57:17.
• Hello from beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Six Pixels of Separation the book is now available.
• CTRL ALT Delete is now available too!
• Here is my conversation with Jeffrey Sass.
• Everything I Know about Business and Marketing, I Learned from The Toxic Avenger - (One Man's Journey to Hell's Kitchen and Back).
• .CLUB.
• Troma Entertainment.
• Follow Jeffrey on Twitter.
• This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #593 - Host: Mitch Joel.

Tags: advertising advertising podcast audio b movie blog blogging brand branding business blog business book business podcast business thinker cartoon chief marketing officer cmo david usher digital channel digital marketing digital marketing agency digital marketing blog digital media domain extension domain name domain name convention dot club emmy awards everything I know about business and marketing I learned from the toxic avenger facebook film industry google innovation itunes j walter thompson jeff sass jeffrey sass jwt leadership leadership podcast licensing lloyd kaufman management management podcast marketing marketing blog marketing podcast marvel marvel comics media merchandising michael herz mirum mirum agency mirum agency blog mirum blog mirum podcast movie movie industry pbs reading rainbow social media toxic avenger toxic crusaders troma troma entertainment twitter wpp

Welcome to episode #593 of Six Pixels Of Separation - The Mirum Podcast. 

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #593 - Host: Mitch Joel. I've known Jeffrey Sass for many years. We've become friends through the digital channels. It started back when I was speaking at an event in South Florida and stumbled into a domain name convention and auction. I watched the domain Jeans.com go for a ridiculous amount of money. Jeffrey Sass didn't buy that domain, but he's been a part of that

Welcome to episode #592 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #592 - Host: Mitch Joel. I was surprisingly taken aback by the book, Exactly What To Say. There are no stories in this book. No case studies. It's a small book. It's a very smart book. In a world where you might assume that anything and everything has already been written about sales, Phil Jones' book packs a lot of wows. Smart and just the facts and tactics. No fat... all protein. It will also help you to frame (and reframe) how you think about everything from introducing yourself to pitching your wares. Phil is a sales machine at heart. He started his first business at fourteen. He's worked in fashion, retail, sports and beyond. After extensive travel, he honed in on what he likes best: helping other people get more comfortable with closing deals. If you have not picked up, Exactly What To Say... you really should. The subtitle of the book is, "the magic words for influence and impact," and it delivers. Enjoy the conversation...

• Running time: 56:01.
• Hello from beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Six Pixels of Separation the book is now available.
• CTRL ALT Delete is now available too!
• Here is my conversation with Phil Jones.
• Exactly What To Say.
• Follow Phil on Twitter.
• This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #592 - Host: Mitch Joel.

Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker case study david usher digital marketing digital marketing agency digital marketing blog digital media exactly what to say facebook fashion google influence innovation itunes j walter thompson jwt leadership leadership podcast management management podcast marketing marketing blog marketing podcast media mirum mirum agency mirum agency blog mirum blog mirum podcast phil jones phil m jones pitching retail sales sales leadership sales training social media twitter wpp

Welcome to episode #592 of Six Pixels Of Separation - The Mirum Podcast. 

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #592 - Host: Mitch Joel. I was surprisingly taken aback by the book, Exactly What To Say. There are no stories in this book. No case studies. It's a small book. It's a very smart book. In a world where you might assume that anything and everything has already been written about sales, Phil Jones' book packs a lot of wows. Smart and just the facts and tactics. No fat..

Welcome to episode #591 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #591 - Host: Mitch Joel. There's this incredible feeling that you get from Tom Fishburne's comics about the marketing industry. Of course, they're funny. With that, they can be very biting (almost to the point of feeling that he's been using Alexa's technology to listen in on some of your meetings), and that is coupled with this opposing sense of care, empathy and love for the business. Hard and soft... at the same time. For years, he has been taking shots at just how much technology has impacted brands and consumers. With that, he doesn't just do it from his pencil. He's been a marketing professional for a long time (from large CPGs like General Mills and Nestle to Method and beyond). Now, he's more commonly known as the Marketoonist (and if you're in business, you do not want to miss his weekly hit), but he also runs a small agency providing business cartooning for clients. Most recently, Tom published his first book, Your Ad Ignored Here (which is a compilation of his work). It's an amazing anthology and you can, literally, see which technologies were happening at any given moment in time and just how much consumers (probably) have not changed (hint: hit them with ads as much as you like, they're just not that into you). Enjoy the conversation...

• Running time: 56:03.
• Hello from beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Six Pixels of Separation the book is now available.
• CTRL ALT Delete is now available too!
• Here is my conversation with Tom Fishburne.
• Your Ad Ignored Here.
• Marketoonist.
• Follow Tom on Twitter.
• This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #591 - Host: Mitch Joel.

Tags: advertising advertising podcast alexa amazon amazon alexa apple music audio audio branding blog blogging brand branding business business blog business book business podcast business thinker comic david usher digital marketing digital marketing agency digital marketing blog digital media facebook general mills google innovation itunes j walter thompson jwt leadership leadership podcast management management podcast marketing marketing blog marketing industry marketing podcast marketing professional marketing strategist marketing thought leader marketoonist media method mirum mirum agency mirum agency blog mirum blog mirum podcast nestle social media sonic branding spotify streaming technology tom fishburne twitter wpp your ad ignored here

Welcome to episode #591 of Six Pixels Of Separation - The Mirum Podcast. 

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #591 - Host: Mitch Joel. There's this incredible feeling that you get from Tom Fishburne's comics about the marketing industry. Of course, they're funny. With that, they can be very biting (almost to the point of feeling that he's been using Alexa's technology to listen in on some of your meetings), and that is coupled with this opposing sense of care, empathy and lov

Welcome to episode #590 of Six Pixels Of Separation - The Mirum Podcast.

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #590 - Host: Mitch Joel. The power of audio is not just something that we are all seeing in the growth of streaming services like Spotify and Apple Music. More than ever what we often hear is as important as what we read and see. The impact that audio has on a brand cannot be understated. So much so, that famed marketing thought leader and strategist, David Meerman Scott, has a new co-venture (with Juanito Pascual) called, Signature Tones. The bestselling author of The New Rules of Marketing & PR, The New Rules of Sales & Service, Marketing the Moon, Real-Time Marketing & PR, Marketing Lessons from the Grateful Dead, World Wide Rave, Eyeball Wars, Newsjacking and more has many thoughts on the intersection and opportunity that exists for marketing and music. Enjoy the conversation...

• Running time: 52:07.
• Hello from beautiful Montreal.
• Subscribe over at iTunes.
• Please visit and leave comments on the blog - Six Pixels of Separation.
• Feel free to connect to me directly on Facebook here: Mitch Joel on Facebook.
• or you can connect on LinkedIn.
• ...or on twitter.
• Six Pixels of Separation the book is now available.
• CTRL ALT Delete is now available too!
• Here is my conversation with David Meerman Scott.
• Signature Tones.
• The New Rules of Marketing & PR.
• The New Rules of Sales & Service.
• Marketing the Moon.
• Real-Time Marketing & PR.
• Marketing Lessons from the Grateful Dead.
• World Wide Rave.
• Eyeball Wars.
• Newsjacking.
• Follow David on Twitter.
• This week's music: David Usher 'St. Lawrence River'.

Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #590 - Host: Mitch Joel.

Tags: advertising advertising podcast apple music audio audio branding blog blogging brand branding business blog business book business podcast business thinker david meerman scott david usher digital marketing digital marketing agency digital marketing blog digital media eyeball wars facebook google innovation itunes j walter thompson juanito pascual jwt leadership leadership podcast management management podcast marketing marketing blog marketing lessons from the grateful dead marketing podcast marketing strategist marketing the moon marketing thought leader media mirum mirum agency mirum agency blog mirum blog mirum podcast newsjacking real time marketing and pr signature tones social media sonic branding spotify streaming the new rules of marketing and pr the new rules of sales and service twitter world wide rave wpp

Welcome to episode #590 of Six Pixels Of Separation - The Mirum Podcast. 

Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #590 - Host: Mitch Joel. The power of audio is not just something that we are all seeing in the growth of streaming services like Spotify and Apple Music. More than ever what we often hear is as important as what we read and see. The impact that audio has on a brand cannot be understated. So much so, that famed marketing thought leader and strategist, David Meerma