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Welcome to episode #559 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #559 - Host: Mitch Joel. Some might say that Mark Schaefer was late to the game when it comes to social media and personal brand building. Still, in short order, he has built a substantive and valuable personal platform and engaged community. Mark is still an avid blogger (like me). He is a podcaster (check out The Marketing Companion). He is a professor of marketing at Rutgers. He is an active consultant. Mark is a passionate communicator about how marketing has changed, and where he thinks it's all going. He's written many successful business books (Return On Influence, The Tao Of Twitter, Born To Blog, Social Media Explained and The Content Code) and brings a wealth of real life experience to the discussion. His latest book, Known, digs deep into his blueprint for how individuals (and businesses) can use content to become more known to a broader audience and grow their customer base. Some might think that a new business book on the topic of personal branding in 2017 is a little after-the-fact (I did). Mark thinks he's tapped into something new and unique (he changed my mind). Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #559 - Host: Mitch Joel.
Tags: advertising advertising podcast audio blog blogging born to blog brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jwt known known book leadership podcast management podcast mark schaefer mark w schaefer marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast personal brand personal branding return on influence rutgers marketing social media social media explained the content code the marketing companion the tao of twitter twitter wpp
Welcome to episode #558 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #558 - Host: Mitch Joel. Whether it's online, in person or just consuming his content, I always enjoy the time I spend with Mark Bowden. He's perfectly engaging, entertaining and there's always something to learn. There is this powerful notion that success comes not from what we say, but what we do and how we say it. The power of communications can never be questioned. Especially, when you work in the world of marketing and advertising. Few people truly have the expertise of Mark Bowden. He has developed cutting-edge techniques to stand out, win trust and grow profits through the power of communication. Some would call him a body language expert. I believe he is much more than that. He runs a company called Truthplane. He's written the bestselling business books Winning Body Language, Winning Body Language for Sales Professionals and Tame the Primitive Brain. Mark is also the co-creator of online course, Presentation Genius. Mark has a highly viewed TEDx talk and his YouTube Channel has over 1 million views. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #558 - Host: Mitch Joel.
Tags: advertising advertising podcast audio blog blogging body language body language expert brand branding business blog business book business podcast business thinker communications david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jwt leadership podcast management podcast mark bowden marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast presentation genius social media tame the primitive brain ted ted talk tedx tedx talk truthplane twitter winning body language winning body language for sales professionals wpp youtube youtube channel
Welcome to episode #557 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #557 - Host: Mitch Joel. When the state of media, news, broadcasting and digital channels creates more confusion than better solutions, there are few big brains I'd rather sit and discuss this with than Douglas Rushkoff. Simply put: Douglas Rushkoff makes my brain hurt, because he is so smart. His latest book, Throwing Rocks At The Google Bus, is about to come out on paperback, and it will make your head spin too. Not to be a contrarian for contrarian's sake, this Media Theorist also happens to understand the underpinnings of the news business, politics, economics, and his thinking will startle you. Regardless of where you sit on the political spectrum or how you feel about "fake news" this will make you think deeply. Rushkoff (for those who do not know) is the person responsible for coining terms like 'digital natives', 'social currency' and 'viral media'. If you've never heard of Rushkoff, he's the winner of the Media Ecology Association's first Neil Postman award for Career Achievement in Public Intellectual Activity, he is an author, teacher, and documentarian who focuses on the ways people, cultures, and institutions create, share, and influence each other's values. He is Professor of Media Theory and Digital Economics at CUNY, technology and media commentator for CNN, digital literacy advocate for Codecademy.com and a lecturer on media, technology, culture and economics around the world. If that's not enough, he recently published a graphic novel titled, Aleister & Adolf. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #557 - Host: Mitch Joel.
Tags: advertising advertising podcast aleister and adolf audio blog blogging brand branding broadcasting business blog business book business podcast business thinker cnn code academy culture cuny david usher digital channel digital economics digital literacy digital marketing digital marketing agency digital marketing blog digital native douglass rushkoff economics facebook fake news google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast media media commentator media theorist media theory mirum mirum agency mirum agency blog mirum blog mirum podcast news news business politics social currency social media throwing rocks at the google bus twitter viral media wpp
Welcome to episode #556 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #556 - Host: Mitch Joel. He has one of the most profoundly powerful stories about how to grow a complex (and regional) business using everything from social media to marketing automation. It has worked so well for him, that he went from selling swimming pools (which he still does) to helping other businesses understand how to leverage this amazing moment in time to grow a business (which he spends the bulk of his work time on). Marcus Sheridan is an incredible human being. Not just because of how he transformed River Pools And Spas into a thriving business during economically challenging times, but how he morphed that into The Sales Lion. Now, he's published his first business book, They Ask You Answer, in which he breaks down how inbound sales, content marketing and the digital channels can help your brand flourish. He's an amazing speaker and passionate entrepreneur. I count myself lucky that I can call him a friend as well. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #556 - Host: Mitch Joel.
Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast business thinker content marketing david usher digital marketing digital marketing agency digital marketing blog facebook google inbound inbound sales itunes j walter thompson jwt leadership podcast management podcast marcus sheridan marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog mirum podcast river pools and spas social media the sales lion they ask you answer twitter wpp
Welcome to episode #555 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #555 - Host: Mitch Joel. When it comes to celebrity and athletes winning at social media, many point to Oliver Luckett. Oliver Luckett is a technology entrepreneur and currently CEO of ReviloPark, a global culture accelerator. He has served as Head of Innovation at the Walt Disney Company and co-founder of video sharing platform Revver. As CEO of theAudience, Luckett worked with clients such as Obama for America, Coachella, Pixar, and American Express. He has helped managed the digital personae of hundreds of celebrities and brands, including Star Wars, The Chainsmokers, Steve Aoki, and Toy Story 3. He recently co-authored the book, The Social Organism - A Radical Understanding Of Social Media To Transform Your Business And Life, with Michael J. Casey. Now, Oliver has left Hollywood behind as we chat from his new home in Reykjavik, Iceland. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #555 - Host: Mitch Joel.
Tags: advertising advertising podcast american express audio blog blogging brand branding business blog business book business podcast business thinker coachella david usher digital marketing digital marketing agency digital marketing blog facebook google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast michael j casey mirum mirum agency mirum agency blog mirum blog mirum podcast oliver luckett pixar revilopark revver social media star wars steve aoki the chainsmokers the social organism theaudience toy story twitter walt disney company wpp
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