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Welcome to episode #549 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #549 - Host: Mitch Joel. Let's start this new year off right, shall we? He's back! Google's Digital Marketing Evangelist, bestselling author (Web Analytics - An Hour A Day and Web Analytics 2.0), powerful blogger (Occam's Razor), friend and marketing big brain, Avinash Kaushik. His monthly posts may as well be business books, and his insights into what should really count today for marketing is refreshing. He's got an attitude, he is full of passion, and he has some ideas about what we all need to be thinking about in this day and age. More recently, Avinash also lauched his own, personal, e-newsletter titled, The Marketing-Analytics Intersect (you best sign up for it), and we're back to look at what happened in 2016, what we see coming in 2017 and, what's exciting (but isn't going to happen any time soon) in the world of analytics and marketing. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #549 - Host: Mitch Joel.
Tags: advertising advertising podcast analytics audio avinash kaushik big data blog blogging brand branding business blog business book business podcast business thinker data david usher digital marketing digital marketing agency digital marketing blog digital marketing evangelist facebook google itunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog Mirum podcast occams razor social media the marketing analytics intersect twitter web analytics web analytics 20 web analytics an hour a day wpp
Welcome to episode #548 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #548 - Host: Mitch Joel. What comes after advertising? Is there anything after advertising? How will a $500-plus billion dollar a year industry evolve? This is the question that Catharine Hays (along with her co-author, Jerry Wind) tried to tackle in their book, Beyond Advertising - Creating Value Through All Customer Touchpoints. Catharine is the founding Director of the Future of Advertising Program at the Wharton School. The program is trying to bridge the academic and real world to create a better advertising environment. Don't let that fool you, Catharine held many positions in B2B marketing at AT&T for over a decade. So, is there a future beyond advertising? Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #548 - Host: Mitch Joel.
Tags: advertising advertising podcast att audio b2b marketing beyond advertising blog blogging brand branding business blog business book business podcast business thinker catharine hays david usher digital marketing digital marketing agency digital marketing blog facebook future of advertising program google iTunes j walter thompson jerry wind jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog social media twitter wharton school wpp yoram wind
Welcome to episode #547 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #547 - Host: Mitch Joel. Well, that was a pretty insane 2016, wasn't it? And, not just from a political standpoint (but, yes, that too). In an effort to change mindsets, think differently about 2017 and get some insights that may spark a change in your thinking, Seth Godin agreed to come on the show, and talk about where he sees the world, where the opportunity lies and how to think about this coming year with optimism (or, as he calls it, realism). Seth just published a monster of a book. Yes, big ideas (that's what he does), but this time he packed it into an even bigger format. The book is hefty. What Does It Sound Like When You Change Your Mind is a huge collection of Seth's writing. 800 pages, over-sized, and over-weight. I'd call it a collectible coffee table book, but I'm worried it will crush the average coffee table to bits. As always, Seth is philosophical, practical and a ray of light and prosperity. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #547 - Host: Mitch Joel.
Tags: advertising advertising podcast altmba audio author bestseller blog blogging brand branding business blog business book business podcast business thinker david usher digital marketing digital marketing agency digital marketing blog facebook google iTunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog seth godin social media twitter udemy what does it sounds like when you change your mind wpp
Welcome to episode #546 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #546 - Host: Mitch Joel. Chris Kutarna's life has been a fascinating and global journey of both personal discovery and of sharing how our world's connectedness is changing everything. He's the co-author of an amazing book called, Age of Discovery - Navigating the Risks and Rewards of Our New Renaissance, that he co-authroed with Ian Goldin. Born Saskatchewan, on the Canadian Prairies, he's lived in places like Australia and New Zealand. He's a fellow of the Oxford Martin School and has a doctorate in politics. He lived in China for several years (and speaks Mandarin). He's been a two-time Governor General's Medallist, a Sauvé Fellow and Commonwealth Scholar, and a former consultant with the Boston Consulting Group... and entrepreneur. These days, he divides his time between London, Beijing and Regina. So, what exactly is this "new renaissance" period? Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #546 - Host: Mitch Joel.
Tags: advertising advertising podcast age of discovery audio blog blogging boston consulting group brand branding business blog business book business podcast business thinker chris kutarna commonwealth scholar david usher digital marketing digital marketing agency digital marketing blog entrepreneur facebook google governor generals medallist ian goldin iTunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog new renaissance oxford martin school sauve fellow social media twitter wpp
Welcome to episode #545 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #545 - Host: Mitch Joel. Very few business thinkers have influenced me as much as Michael Gerber. His best-selling book, The E-Myth, made me rethink everything (from a business and a motivational perspective). It also came at the perfect time... just as Twist Image (now Mirum) was starting to take shape. Originally published in 1995, and now available in fifteen languages, The E-Myth Revisited has become the indispensable handbook for millions of small business owners, franchisors, and entrepreneurs alike. Recently, Gerber continued publishing books like The Dreaming Room (a book that helps entrepreneurs practice a new approach to creative and strategic thinking) then Awakening The Entrepreneur Within and now, Beyond The E-Myth. This is his simple (hard to do) eight-styes process to help entrepreneurs move to a place of working "on" the business instead of "in" it. It's a phenomenal read and Gerber's insights on business success will surprise you. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #545 - Host: Mitch Joel.
Tags: advertising advertising podcast audio awakening the entrepreneur within beyond the e myth blog blogging brand branding business blog business book business podcast business success business thinker david usher digital marketing digital marketing agency digital marketing blog entrepreneur Facebook franchise google iTunes j walter thompson jwt leadership podcast management podcast marketing marketing blog marketing podcast michael e gerber michael gerber mirum mirum agency mirum agency blog mirum blog small business social media strategic thinking the dreaming room the e myth the e myth revisited twitter wpp
Welcome to episode #544 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #544 - Host: Mitch Joel. It's not just fake news. The entire media business is in a tailspin now. The last United States Presidential Election called into question what, exactly, is going on with journalism? Facts vs. opinions. Left side vs. right side. Traditional media vs. the digital marketplace.The entire world of journalism is being called into question. Who is responsible for fake news? Who should pay for journalism? How do we navigate, in a world where our most trusted sources were a huge part of how slanted our perceptions of the world are? So many questions. My professional career started off in journalism (this was prior to becoming both a publisher and marketer), so yes, I have a soft spot for all things journalism. There are few who are looking at journalism and the new media with a sharper eye than Jay Rosen. I'm a huge fan. Rosen teaches journalism at New York University, where he has been on the faculty since 1986. He is the author of PressThink, a blog about journalism's ordeals in the age of the web, which he launched in 2003. In 1999, Yale University Press published his book, What Are Journalists For?, which was about the rise of the civic journalism movement. I was hoping that Jay could provide us with some insights on what happened and where we go from here. His answers will shock you. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #544 - Host: Mitch Joel.
Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog Facebook google iTunes j walter thompson jay rosen journalism journalist jwt leadership podcast management podcast marketing marketing blog marketing podcast media media business mirum mirum agency mirum agency blog mirum blog press think pressthink social media twitter what are journalists for wpp yale university press
Welcome to episode #543 of Six Pixels Of Separation - The Mirum Podcast.
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #543 - Host: Mitch Joel. My friend, Rohit Bhargava is a "non-obvious" trend curator, founder of the Influential Marketing Group, and an expert in helping brands and leaders be more influential. He is the bestselling author of five business books on topics as wide ranging as the future of business, building a brand with personality, and why leaders never eat cauliflower (check out Likeonomics, Personality Not Included, Always Eat Left Handed, etc.). Rohit has advised hundreds of global brands and also teaches marketing at Georgetown University. He just published his latest business book, Non-Obvious 2017 - How To Think Different, Curate Ideas And Predict The Future. In a word: awesome. Enjoy the conversation...
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #543 - Host: Mitch Joel.
Tags: advertising advertising podcast always eat left handed audio blog blogging brand branding business blog business book business podcast curation david usher digital marketing digital marketing agency digital marketing blog Facebook georgetown university google influential marketing group iTunes j walter thompson jwt leadership podcast likeonomics management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog non obvious non obvious 2017 personality not included rohit bhargava social media twitter wpp
Welcome to episode #542 of Six Pixels Of Separation - The Mirum Podcast. Our team at Mirum has launched a interesting program for InterContinental Hotels & Resorts. It's a series that takes places across multiple InterContinental properties to tell stories that will get consumers excited about what travel brings into their lives (beyond visiting a different city or country). The first part of this program has been focused on the theme of "fascination." With that, our team connected with famed bestselling author, Julie Klam, at the InterContinental New York Barclay's Gin Parlour for a conversation about the power of fascination. Truthfully, I had nothing to do with this project, but jumped at the opportunity to have Julie on this show. I've been a fan of her work for a long time. Julie Klam interned at Late Night with David Letterman and went on to write for the likes of Rolling Stone, Harper's Bazaar, and The New York Times Magazine. She also worked on the VH1 television show Pop-Up Video, where she earned an Emmy nomination for Outstanding Special Class Writing. She's the author of many narrative non-fiction books like Friendkeeping, Love At First Bark, You Had Me At Woof and Please Excuse My Daughter. Her next book, The Stars In Our Eyes, will look at celebrities, memes and what makes us all so enraptured by those who have influence. So what makes us fascinated? Do we all have the same ability to capture attention like celebrities? Where do great stories come from? Enjoy the conversation...
Here it is: Six Pixels Of Separation - The Mirum Podcast - Episode #542 - Host: Mitch Joel.
Download the Podcast here: Six Pixels Of Separation - The Mirum Podcast - Episode #542 - Host: Mitch Joel.
Tags: advertising advertising podcast audio blog blogging brand branding business blog business book business podcast david usher digital marketing digital marketing agency digital marketing blog emmy Facebook fascinate fascination friendkeeping google harpers bazaar influence influencers intercontinental intercontinental hotels iTunes j walter thompson julie klam jwt late night with david letterman leadership podcast love at first bark management podcast marketing marketing blog marketing podcast mirum mirum agency mirum agency blog mirum blog please excuse my daughter rolling stone social media the new york times magazine the stars in our eyes twitter vh1 vh1 pop up video wpp you had me at woof
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