Today I am talking about the ideal client profile and why you need one. I know, I know. Some of you may have skipped the “ideal client” part of all your business trainings. I am here to tell you that going through the exercise of defining who you are speaking to is so important. Not only does it make content creation easier (who doesn’t want that?), but it also helps you attract the right people to your products and services.

Resources mentioned:

https://www.subscribepage.com/idealclientworksheet