Soybeans and livestock had a strong rebound on Thursday after selling pressure midweek. Meantime, corn and wheat struggled throughout the day and ended relatively firm to lower. We take a look at the markets and get and idea of fundamentals with Bryan Doherty, Senior Market Advisor at Total Farm Marketing on today's show. Learn more online at https://www.totalfarmmarketing.com.

Plus, we continue live from the Cattle Industry Convention and NCBA Trade Show in New Orleans, LA today. We talk global trade, sustainability and more with Justin Sherrard, Global Strategist- Animal Protein at Rabobank.

We discuss environmental and endangered species issues impacting ranchers with Kaitlynn Glover serves as the Executive Director of the Public Lands Council and the National Cattlemen's Beef Association Natural Resources.

And we wrap up the show talking the Beef Checkoff and more with Greg Hanes, CEO of the Cattlemens Beef Board.

Today's show is brought to you in part by Growmark/FS; learn more online at https://www.growmark.com.