Keep Optimising

TikTok: Creating Live Selling Experiences that Convert with Dawn Chubai, Live Selling School


Listen Later

Dawn Chubai is a live stream product selling expert!

She’s been working in TV and video for over two decades – originally as a TV presenter and journalist including as co-host of Canada’s number one breakfast show!!

More recently she’s been a star of TV shopping, and is now helping 100s of influencers, experts, celebrities and of course brands to learn the skills of live shopping via her Live Selling School. 

 

In this episode, we discuss: 

  • Understanding your audience and customers 
  • Why you need to master storytelling 
  • How engagement plays an important role in your live selling 

 

Dive in: 

[05:31] Launch of Live Selling School lacked competition. 

[09:11] Consider TikTok shop, choose a fitting face for your brand. 

[15:36] Live streaming shopping boosts brand engagement, sales. 

[17:15] Creating sensory experiences in online shopping presentations. 

[21:16] Understand customer motivation, craft compelling pitch. 

[25:19] Respecting consumer differences, guiding with integrity, acknowledging uniqueness. 

[27:41] Insider Tips from Dawn! 

 

Find the notes here: https://keepopt.com/217 

Discover Social Snowball >> https://keepopt.com/snowball

****

Get all the links and resources we mention & join our email list at https://keepopt.com

Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.

Interested in being a Sponsor? go here: https://keepopt.com/sponsor



****
Get all the links and resources we mention & join our email list at https://keepopt.com
Love the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://keepopt.com/sponsor

Advertising Inquiries: https://redcircle.com/brands

Privacy & Opt-Out: https://redcircle.com/privacy
...more
View all episodesView all episodes
Download on the App Store

Keep OptimisingBy Chloe Thomas

  • 5
  • 5
  • 5
  • 5
  • 5

5

18 ratings


More shows like Keep Optimising

View all
The GaryVee Audio Experience by Gary Vaynerchuk

The GaryVee Audio Experience

16,833 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,438 Listeners

Perpetual Traffic by Tier 11

Perpetual Traffic

758 Listeners

Shopify Masters by Shopify

Shopify Masters

379 Listeners

Disruptors by Rob Moore

Disruptors

123 Listeners

eCommerce MasterPlan by Chloë Thomas

eCommerce MasterPlan

64 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,883 Listeners

Business Wars by Wondery

Business Wars

12,873 Listeners

Ecommerce: The Hammersley Brothers Ecommerce Podcast by The Hammersley Brothers

Ecommerce: The Hammersley Brothers Ecommerce Podcast

2 Listeners

The Ecommerce Roadmap by Susan Bradley: E-commerce Expert

The Ecommerce Roadmap

212 Listeners

The Rest Is Politics by Goalhanger

The Rest Is Politics

3,074 Listeners

The News Agents by Global

The News Agents

1,066 Listeners

Inside Google Ads with Jyll Saskin Gales by Jyll Saskin Gales

Inside Google Ads with Jyll Saskin Gales

6 Listeners

eCommerce Explored by Chloe Thomas

eCommerce Explored

0 Listeners