summary

In this episode of the AI for Sales podcast, host Chad Burmeister speaks with Michael Katz, founder and CEO of FlowSend. They discuss the transformative impact of AI on customer experience, the importance of personalization, and share success stories from FlowSend's clients. Katz emphasizes the need for ethical considerations in AI development and the skills necessary for effective AI engagement. The conversation highlights the balance between automation and personalization, and how AI can serve as a thought partner in business.

takeaways

AI is revolutionizing customer experience by enhancing personalization.

Many customers are frustrated with generic interactions.

AI allows for better data collation and customer autonomy.

The expectation for personalized service has increased significantly.

FlowSend helps businesses repurpose content effectively.

Success stories illustrate the power of AI in B2B contexts.

Quality and accuracy are paramount in AI applications.

Ethical considerations are crucial in AI development.

Effective management is key to leveraging AI tools successfully.

AI should be viewed as a thought partner, not just a tool.

Chapters

00:00

Introduction to FlowSend and AI in Sales

01:44

Transforming Customer Experience with AI

05:56

Success Stories with FlowSend

11:18

AI Misconceptions and Human Oversight

13:52

Balancing Automation with Personalization

25:02

Ethics and Responsibilities of AI Founders

27:12

Essential Skills for AI Users The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and

ZoomInfo—the go-to-market intelligence platform that accelerates revenue

growth.

Skip the forms and website hunting—Chad will connect you directly with

the right person at any of these companies.

👉 Visit www.SDR.ai/intro to unlock your direct line.