Social Currency with Sammi Cohen

Tyler Denk (Beehiiv) on How to Grow a Profitable Newsletter, Lessons from Morning Brew and AI Bots For Creators


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What’s the secret behind today’s fastest-growing newsletters—and how can creators build smarter, not harder? Tyler Denk is here to answer exactly that.

Tyler was one of the first hires at Morning Brew, and now is CEO of Beehiiv, the platform that’s powering some of your favorite newsletters and fueling a new wave of digital media empires. Tyler shares hard truths of being a founder, why he thinks being single is a startup superpower, and how he’s positioning Beehiiv to dominate in a creator economy flooded with tools. Plus, Tyler and Sammi dive into the role AI will (and won’t) play in the future of content. 

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Here’s what Sammi covers today with Tyler:

00:00 Tyler Denk’s Social Currency

03:23 Inside Morning Brew Early Days

06:46 Growth Hacking at Morning Brew

09:44 Leaving Morning Brew and Starting Beehiiv

16:57 Raising Seed Funding for Beehiiv

20:54 Naming Beehiiv

33:17 How to Grow a Newsletter

36:50 The Anti-VC Founder Mentality

38:36 Competing with Substack

43:54 AI in Newsletters

50:37 Contrast Therapy

55:05 Building a Company in Public

01:00:11 The Competitive Advantage of Being Single

01:02:38 Routine and Productivity Hacks

01:04:47 Monetization Funds for Creators

01:07:09 Exciting New Tools at Beehiiv

01:10:09 How to Show Social Currency Some Love

All investing involves the risk of loss, including loss of principal. Brokerage services for US-listed, registered securities, options and bonds in a self-directed account are offered by Public Investing, Inc., member FINRA & SIPC. Public Investing offers a High-Yield Cash Account where funds from this account are automatically deposited into partner banks where they earn interest and are eligible for FDIC insurance; Public Investing is not a bank. Cryptocurrency trading services are offered by Bakkt Crypto Solutions, LLC (NMLS ID 1890144), which is licensed to engage in virtual currency business activity by the NYSDFS. Cryptocurrency is highly speculative, involves a high degree of risk, and has the potential for loss of the entire amount of an investment. Cryptocurrency holdings are not protected by the FDIC or SIPC. 

*APY as of 6/30/25, offered by Public Investing, member FINRA/SIPC. Rate subject to change.

See terms of IRA Match Program here: public.com/disclosures/ira-match.

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