The focus of our conversation today is All About LTV. 

Actually, when people talk about LTV they really mean pLTV (predictive Life Time Value). And increasingly pROAS (predictive Return on Ad Spend) especially for the self attributing networks like Facebook and Google.  

Find out in our conversations with our usual hosts: 

And we have special guest:

For the video version of this discussion pls check out the GameMakers YouTube channel, and you can find the video HERE.