
Sign up to save your podcasts
Or
Laura Beussman, SVP of Marketing at CallRail, discusses unlocking hidden data within customer calls. CallRail, an AI-powered lead intelligence platform, enables businesses to confidently track and attribute each lead's marketing journey, manage all communication channels, and optimize marketing efforts using AI insights. Laura shares insights on leveraging technology for automated analysis of customer call data, integrating call data with marketing analytics, the impact of sentiment analysis, best practices for data privacy compliance, and applying customer call analysis to develop targeted marketing campaigns and enhance customer engagement. Show Notes
Connect With:
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
4.6
154154 ratings
Laura Beussman, SVP of Marketing at CallRail, discusses unlocking hidden data within customer calls. CallRail, an AI-powered lead intelligence platform, enables businesses to confidently track and attribute each lead's marketing journey, manage all communication channels, and optimize marketing efforts using AI insights. Laura shares insights on leveraging technology for automated analysis of customer call data, integrating call data with marketing analytics, the impact of sentiment analysis, best practices for data privacy compliance, and applying customer call analysis to develop targeted marketing campaigns and enhance customer engagement. Show Notes
Connect With:
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
9,525 Listeners
1,438 Listeners
112 Listeners
1,253 Listeners
82 Listeners
64 Listeners
351 Listeners
5,469 Listeners
5,476 Listeners
153 Listeners
184 Listeners
44 Listeners
353 Listeners
3,436 Listeners
58 Listeners
12 Listeners
85 Listeners
146 Listeners