Secrets in Medical Device Sales™

Unspoken Rules of Conferences Every Woman in Med Device Needs to Know


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What’s the cost of one bad decision at a professional meeting?

In this episode of Secrets in Medical Device Sales™, Lisa and Cindy get real about what it takes to show up like a true high performer in male-dominated spaces. From avoiding after-hours pitfalls to mastering your presence at conferences, the Girls of Grit serve up hard truths, smart strategies, and high-impact advice. Whether you're a rising rep or seasoned pro, these stories and action steps will have you rethinking how you show up, speak up, and follow up. It’s time to take the high road—and leave with leads, not regrets.


Must-Hear Insights and Key Moments

  • The Bar Trap – Lisa breaks down how late-night networking can backfire and how to make a memorable impression without the next-day regret.
  • Dress Like a Leader – Cindy and Lisa dive into why wardrobe choices matter more than you think, especially when you're representing yourself and your company.
  • Know Your Audience – From dietary preferences to cultural norms, learn why thoughtful consideration of your customers sets you apart.
  • Respect Over Relatability – The hosts unpack why professionalism earns more trust than trying to "fit in" after hours.
  • Follow-Up Like a Pro – Cindy shares the underrated power of post-meeting communication to build momentum and maintain relationships.

Words of Wisdom: Standout Quotes from This Episode

  • “You don’t have to get drunk to make an impact.” – Anneliese Rhodes
  • “One bad night can become a career-long impression.” – Cynthia Ficara
  • “If you want to be seen as a leader, show up like one—even after 10pm.” – Anneliese Rhodes
  • “Knowing your audience is more than names and titles. It’s values, habits, and boundaries.” – Cynthia Ficara
  • “Leave with leads, not regrets.” – Cynthia Ficara
  • “Classy is memorable. Sloppy is forgettable.” – Anneliese Rhodes
  • “Your outfit speaks before you ever say a word.” – Cynthia Ficara
  • “Big brother is always watching—especially when you don’t think he is.” – Anneliese Rhodes
  • “We’re not here to blend in. We’re here to stand out—for the right reasons.” – Cynthia Ficara
  • “Take the high road. It always leads somewhere better.” – Anneliese Rhodes
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