A great way to make more money is to sell more services to each couple who hires you. Unfortunately, what most people do is either a) stuff their packages with more services, or b) offer a la carte options on top of the packages. But both of these options consistently backfire with your buyers.

On this week’s episode of Own Your Business, I’ll tell you:

- How to get more from every date on your calendar, including couples who already booked

- Three psychological principles that encourage couples to spend more

- What NOT to do on your proposals because it’s causing interested buyers to ghost you