The Bike Project is a community that intakes used bikes, restores and resells them while donating bikes to refugees. The organization allows newcomers to have a more cost-effective and active way to commute while adjusting to life in the UK.

For more on The Bike Project and show notes:  https://www.shopify.com/blog/the-bike-project-social-impact?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast

Tune in to learn: 

• Why financial foundation is extremely important for charitable organizations 
• How to incorporate content within sales funnels
•  Why changing the business model is needed as you scale 

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