In this episode of How to Grow Your eCommerce Business, we explore how this often-overlooked strategy can transform your online business. In this podcast, we’ll uncover actionable insights and proven tactics to help you build deeper customer connections, drive repeat sales, and maximize your ROI through the power of email.

The episode is sponsored by the multi-channel eCommerce Agency VendLab (www.vendlab.com)

Topics we cover:

Why is email marketing still important in the age of social

media

Types of email

Best way to send emails

Collecting emails

Maximising deliverability

Best practice for writing emails

Keep it short

Use a single link multiple times

Send frequently

Include clear calls to action

What you should do today if you don't do anything else: