Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Kavi Kardos, Director of SEO at Uproer, explores strategies for success in the SEO industry. In the SEO industry, becoming known as an expert can lead to increased business opportunities. However, for those not interested in public speaking or seeking celebrity status, there are alternative strategies to establish your reputation as an SEO expert. Today, Kavi discusses making a name for yourself in the SEO industry. Show Notes

Connect With: 

• Kavi Kardos: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Michael Ramirez, Founder of Evisio LLC, looks into managing SEO clients. While we all know that SEO is important for any business with a website, younger consultants and agencies may not have a solid process in place yet to acquire, manage, and scale clients. However, Evisio was built for these newer consultants and agencies that want to run SEO as a service and need an internal process. Today, Michael discusses providing high-quality SEO at scale. Show Notes

Connect With: 

• Michael Ramirez: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Michael Ramirez, Founder of Evisio LLC, looks into managing SEO clients. Acquiring new SEO clients can be a challenge for many businesses. But, Michael Ramirez found that demonstrating past successes, networking, and positioning himself as an expert in his field helped him stand out from the competition and attract new business. Today, Michael discusses acquiring new SEO clients. Show Notes

Connect With: 

• Michael Ramirez: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Cassidy Clement, Senior Manager of SEO and Content at Interactive Brokers, delves into SEO in large language models and higher education. SEO is undeniably a relevant skill in the job market, but it's constantly changing which makes it hard to teach. However, as more students realize its importance in getting a job, and more companies demand it of applicants, SEO education will likely become formalized. Today, Cassidy discusses SEO becoming a part of a college education.  Show Notes

Connect With: 

• Cassidy Clement: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Cassidy Clement, Senior Manager of SEO and Content at Interactive Brokers, delves into SEO in large language models and higher education. As we journey deeper into the digital age, new technological innovations are reshaping the way we approach SEO. Among these innovations, large language models (LLMs) have emerged as powerful tools that promise to revolutionize the world of SEO. But what does this mean for the future of SEO? Today, Cassidy discusses SEO with large language models  Show Notes

Connect With: 

• Cassidy Clement: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Glenn Friesen, Lead Information Architect and SEO at Cal Poly, explores trustworthy and authoritative enterprise websites. When it comes to the challenges associated with .edu domains, governance is at the top of the list. Due to multiple contributors being involved, defining clear responsibilities is critically important. Today, Glenn discusses the enterprise web of a .edu domain. Show Notes

Connect With: 

• Glenn Friesen: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Glenn Friesen, Lead Information Architect and SEO at Cal Poly, explores trustworthy and authoritative enterprise websites. In the digital age, establishing credibility and authority is crucial for any organization. It not only impacts your online visibility but also influences how users perceive your brand and trust your content. Today, Glenn discusses the process of developing a trustworthy and authoritative enterprise website. Show Notes

Connect With: 

• Glenn Friesen: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

David Kaufmann, Co-Founder and CEO of SEOcrawl, examines global concepts of SEO in education. Success in the field of SEO is not solely based on years of experience and technical knowledge. In fact, SEO seniority often boils down to one’s interpersonal skills and how you treat others on your team. Today, David discusses global concepts around SEO and education. Show Notes

Connect With: 

• David Kaufmann: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

David Kaufmann, Co-Founder and CEO of SEOcrawl, examines automated SEO reporting. In the wild world of SEO, where algorithms are constantly changing, the only thing that stays the same is the need for an efficient, effective strategy. The key to success in this ever-evolving field is a healthy balance of human insight and automation. Today, David discusses automated reporting. Show Notes

Connect With: 

• David Kaufmann: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Ryan Bertollini, Digital Marketing Strategist at Hazelden Betty Ford Foundation, delves into ChatGPT for world-building and Google algorithm update myth-busting. Google algorithm updates never fail to stir up anticipation and speculation in the world of SEO. In this anticipation, a fair share of myths and misconceptions often emerge, leaving the SEO community in a state of uncertainty. Today, Ryan discusses Google algorithm update myth-busting. Show Notes

Connect With: 

• Ryan Bertollini: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.