Web Design Business with Josh Hall

Business consultant Jessica Lackey shares her top tips for dealing with growing pains as your business grows and lays out how you can practically scale small and one little step at a time if you want to avoid becoming a big web agency.

In This Episode

0:00 - Navigating Growth Stages in Your Business
3:52 - Choosing the Path to Business Growth
17:53 - Accounting and Scaling Tips for Business
26:11 - Scale a Business Effectively
39:51 - Nature Reconnection, Scaling Back Expenses
44:44 - Strategies for Sustainable Business Scaling
49:49 - Web Designers' Scaling and Marketing Strategies

Get all links, resources and show notes at:

https://joshhall.co/278

Josh shares how to turn things around if your year has been less than a 5 (out of 10) or what to do to continue to make the year amazing if you’re over a 5 (out of 10)

In This Episode

01:08 - Maximize Web Design Business in 2023
04:06 - Encouragement
06:32 - Five and Under
08:17 - Switching Gears and Doubling Down
11:10 - Over Five
18:34 - The World Needs You

Get all links, resources and show notes at:

https://joshhall.co/277

Founder of TheAdminBar.com (and the #1 WordPress community on Facebook) Kyle Van Deusen is finally on the show to share what works for him for pricing and estimating web design projects.

In This Episode

00:00 - Pricing and Estimating Web Design Projects
05:25 - Web Design Pathways and Options
09:14 - Pricing Challenges in Web Design
13:47 - Determining Pricing Ranges and Finding Comfort
16:23 - Niche Focus and Pricing Strategies
25:39 - Pricing and Estimating Web Design Projects
35:36 - Effective Proposal Strategies for Freelancers
42:44 - Viewing Expenses as Investments
47:00 - Filtering Leads and Communicating Pricing
51:36 - Recurring Revenue in Web Design
1:02:28 - Join the Admin Bar Community

Get all links, resources and show notes at:

https://joshhall.co/276

Leigh Ann Dillon of hilltopwebsolutions.com (a student of Josh’s and member in Web Designer Pro™) shares how she built her web design business up after building websites for friends through networking, how she’s raised her rates and solidified her services over time and what she’s doing right now to get higher conversion rates on her proposals.

In This Episode

00:00 - Success in Web Design Business
03:37 - Webdesigner Pro Shares Marketing Strategies
14:04 - Networking for Business Growth
18:33 - Website Design and Elementor Pro Benefits
29:02 - Effective Proposal Strategies and Time Management
41:22 - Pricing and Scope of Website Design
45:57 - Website Design and Client Variety Discussion
50:29 - Evolution of Website Design and Marketing
1:00:40 - Success and Coaching Offer for Joshallco

Get all links, resources and show notes at:

https://joshhall.co/275

Josh makes web design marketing easy by sharing a simple framework on choosing a Major marketing channel, a Minor marketing channel and one or two Elective marketing channels that work for you, your personality and your business.

In This Episode

0:02 - Choosing the Best Web Design Marketing
2:44 - What is Marketing
5:12 - Framework
8:55 - Have a Minor Channel
13:18 - Marketing Strategies Discussion
15:22 - Recap
19:15 - Upcoming Topics on the Podcast

Get all links, resources and show notes at:

https://joshhall.co/274

Kirby Hassemen of hassemanmarketing.com shares his proven TARGET framework for reaching, attracting and landing the best fit clients for your web design business.

In This Episode

0:00 - Treating Social Media Like Real Life
4:15 - Knowing Your Target Market's Importance
14:25 - Identifying Metrics for Ideal Customer Avatar
18:04 - Maximizing Marketing Strategies
27:55 - Building Reach and Providing Value
39:15 - Effective Sales Strategies and Ethical Selling
42:41 - Building Client Relationships
54:05 - Effective Tracking and Balancing Business Growth
1:06:32 - Building a Profitable Business Lessons

Get all links, resources and show notes at:

https://joshhall.co/273

Sara Dunn of SaraDoesSEO.com shares her proven and top strategies (that are working today) for getting better rankings for both local SEO and general search results.

In This Episode 

0:00 - Deep Dive Into Local SEO
4:01 - Wedding Industry SEO and Web Design
10:06 - SEO and Web Design for Conversion
16:53 - Basics and Social Media Platforms
28:57 - Local Strategies and Client Expectations
38:54 - Optimizing AI-written Content
45:57 - AI as Tool in SEO
1:00:16 - Controlling Reputation Management
1:07:23 - Upcoming Live Training on SEO

Get all links, resources and show notes at:

https://joshhall.co/272

Josh shares his proven framework for funneling web design leads and filtering out “bad fit” client leads.

In This Episode

0:02 - Filtering and Funneling Web Design Leads
3:18 - Lead Categories
4:42 - Questionable Lead Strategy
8:51 - Qualified Lead Proposal
10:26 - Differentiating Between
10:47 - Package Pricing
13:03 - Investment Mindset
17:25 - Quick Recap

Get all links, resources and show notes at:

https://joshhall.co/271

CEO of In Transit Studios, Eric Dingler, is back on the podcast, this time sharing what’s worked for him in getting more web design leads…at least 16 leads per month to be exact. And how he’s converted at least 4 per month.

In This Episode

0:00 - Strategies for Generating Web Design Leads

6:47 - Measuring and Nurturing Sales Leads

15:10 - Retention for Studios

29:17 - Networking Importance

38:22 - Customer Activity and Strategies

46:15 - Digital Nomads and Business Growth

54:40 - Results in Sales

1:07:25 - Membership Options for Clients

1:18:19 - Favorite and Most Successful Marketing Methods

Get all links, resources and show notes at:

https://joshhall.co/270

In part 2 of a Q&A with Josh about digital marketing and strategy, Josh answers general online marketing questions, shares tips, insights and resources on selling and launching courses, building memberships and online community and marketing with a podcast.

In This Episode

0:02 - Digital Strategy and Marketing Tips
6:47 - Social Media and Email Strategy
11:31 - Future of Digital Courses
17:08 - Web Design Business Models and Courses
25:11 - Building and Selling Courses and Memberships
29:52 - Launching a Podcast and Membership
39:30 - Resources for Podcasting and Membership

Get all links, resources and show notes at:

https://joshhall.co/269