Why do so many still think that TikTok is all about dancing kids? What are really the differences between TikTok and Instagram, and what should brands do to keep track of all new and emerging trends and tactics in the online sphere? 
 
In this week’s episode we have Emma Ryan, the UK-based Founder & CEO at ELRY - the talent management agency that specializes in everything influencer, social and communications. In addition to being a true TikTok expert, Emma has many years of experience from working at fashion and retail brands such as Boohoo and Lookfantastic and she will share her view on today’s evolving marketing landscape and what emerging trends brands need to be aware of. 
 
We’ll be talking about:
Different ways in which the industry has changed and evolved after Covid-19
TikTok vs Instagram: Similarities and differences?
The biggest (and most tiresome!) TikTok misconceptions

Why do so many still think that TikTok is all about dancing kids? What are really the differences between TikTok and Instagram, and what should brands do to keep track of all new and emerging trends and tactics in the online sphere? In this week’s episode we have Emma Ryan, the UK-based Founder & CEO at ELRY - the talent management agency that specializes in everything influencer, social and communications. In addition to being a true TikTok expert, Emma has many years of experience from working at fashion and retail brands such as Boohoo and Lookfantastic and she will share her view on today’s evolving marketing landscape and what emerging trends brands need to be aware of. We’ll be talking about: Different ways in which the industry has changed and evolved after Covid-19 TikTok vs Instagram: Similarities and differences? The biggest (and most tiresome!) TikTok misconceptions

Why do so many still think that TikTok is all about dancing kids? What are really the differences between TikTok and Instagram, and what should brands do to keep track of all new and emerging trends and tactics in the online sphere?&nbsp;
&nbsp;
In this week’s episode we have Emma Ryan, the UK-based Founder &amp; CEO at ELRY - the talent management agency that specializes in everything influencer, social and communications. In addition to being a true TikTok expert, Emma has many years of experience from working at fashion and retail brands such as Boohoo and Lookfantastic and she will share her view on today’s evolving marketing landscape and what emerging trends brands need to be aware of.&nbsp;
&nbsp;
We’ll be talking about:
Different ways in which the industry has changed and evolved after Covid-19
TikTok vs Instagram: Similarities and differences?
The biggest (and most tiresome!) TikTok misconceptions

What Brands Need to Know About TikTok w/ Emma Ryan, Founder & CEO @ ELRY

Inside the Creator Economy is a business podcast exploring how creator-led marketing is reshaping modern brand building.
Hosted by Sanna Ödmark and Frida Ekholm from Cure Media, the show brings you inside the conversations shaping the future of the creator economy - from CMOs and founders to creators, platforms and growth leaders across Europe.
This isn’t about one-off campaigns. It’s about what happens when brands move creators from the margins to the core of their strategy.
Each week, we unpack the real questions marketing teams are facing:
<ul>
<li>What does it take to stay culturally relevant in a fast-moving landscape?</li>
<li>What can brands learn from the creators who build communities, not just audiences?</li>
<li>How do you structure for creator-led growth?</li>
</ul>
Produced by Cure Media, one of the leading creator marketing agencies in Northern Europe, this podcast is for marketers and business leaders who want to understand where growth is heading next.

Business

Marketing

Inside the Creator Economy is a business podcast exploring how creator-led marketing is reshaping modern brand building. Hosted by Sanna Ödmark and Frida Ekholm from Cure Media, the show brings you inside the conversations shaping the future of the creator economy - from CMOs and founders to creators, platforms and growth leaders across Europe. This isn’t about one-off campaigns. It’s about what happens when brands move creators from the margins to the core of their strategy. Each week, we unpack the real questions marketing teams are facing: What does it take to stay culturally relevant in a fast-moving landscape? What can brands learn from the creators who build communities, not just audiences? How do you structure for creator-led growth? Produced by Cure Media, one of the leading creator marketing agencies in Northern Europe, this podcast is for marketers and business leaders who want to understand where growth is heading next.

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What Brands Need to Know About TikTok w/ Emma Ryan, Founder & CEO @ ELRY

What Brands Need to Know About TikTok w/ Emma Ryan, Founder & CEO @ ELRY

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