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If your marketing has ever flopped — your posts tanked, your ads stopped converting, or your workshop seats didn’t fill — this episode is for you.
In this episode, Hannah Matheson, Marketing Director at Rehab Chiro, breaks down the exact framework our team uses when marketing stops working.
Instead of panicking, scrapping everything, or assuming you’re “just bad at marketing,” you’ll learn how to diagnose the real problem and fix it fast — using a simple three-step system that we use inside our own business.
Here's what you'll learn:
- The 3R Framework to get your marketing back on track: Reuse, Refresh, Refine.
- Why “marketing is always a test” (and what that really means when results drop).
- How to rebuild trust in your audience when engagement falls off.
- The single biggest mistake most clinicians make when trying to fix their marketing.
Whether your ad performance has tanked or your content just isn’t landing, this episode gives you a roadmap to figure out why — and get back to generating leads and new patients again.
If you’ve been listening for a while and getting value from the podcast — but haven’t taken Chiro Biz 101 yet — now’s your chance.
👉 You’ll regret waiting on this — join Chiro Biz 101 before the rate increase
Follow Justin on Instagram: @justinrabinowitz
Want more free resources?
By Justin Rabinowitz5
3939 ratings
If your marketing has ever flopped — your posts tanked, your ads stopped converting, or your workshop seats didn’t fill — this episode is for you.
In this episode, Hannah Matheson, Marketing Director at Rehab Chiro, breaks down the exact framework our team uses when marketing stops working.
Instead of panicking, scrapping everything, or assuming you’re “just bad at marketing,” you’ll learn how to diagnose the real problem and fix it fast — using a simple three-step system that we use inside our own business.
Here's what you'll learn:
- The 3R Framework to get your marketing back on track: Reuse, Refresh, Refine.
- Why “marketing is always a test” (and what that really means when results drop).
- How to rebuild trust in your audience when engagement falls off.
- The single biggest mistake most clinicians make when trying to fix their marketing.
Whether your ad performance has tanked or your content just isn’t landing, this episode gives you a roadmap to figure out why — and get back to generating leads and new patients again.
If you’ve been listening for a while and getting value from the podcast — but haven’t taken Chiro Biz 101 yet — now’s your chance.
👉 You’ll regret waiting on this — join Chiro Biz 101 before the rate increase
Follow Justin on Instagram: @justinrabinowitz
Want more free resources?

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