The Advanced Selling Podcast

What You Know Matters More Than What You Sell


Listen Later

What if the most valuable sales asset you have is something you don't even realize you possess? In this week's episode, Bill and Bryan explore the concept of "familiarity blindness" - why we discount our own expertise and fail to see the goldmine of knowledge we're sitting on.

Whether you've been in your industry for 3 years or 30, you have insights that could transform your client relationships and differentiate you from the competition. The guys challenge listeners to document the "12 things you know" that others in your field might not - and explain why sharing this knowledge is more powerful than any sales pitch.

Special Challenge: Record a video sharing your top insights and tag the ASP team - you never know who's watching or where it might lead.

Join our LinkedIn group and check out the Insider's program for live monthly coaching with Bill. Don't just think about it - do it: http://advancedsellingpodcast.com/linkedin

=================================

Is it time to make a BOLD move in your business? If so, download our brand new book, "12 Bold Moves - Insider Secrets to Reinventing Yourself and Your Business." http://12boldmoves.com

The Insider program is open for enrollment. If you have not checked out our small learning group, go to http://advancedsellingpodcast.com/insider to join now.

=================================

...more
View all episodesView all episodes
Download on the App Store

The Advanced Selling PodcastBy Bill Caskey and Bryan Neale: B2B Sales Trainers

  • 4.3
  • 4.3
  • 4.3
  • 4.3
  • 4.3

4.3

343 ratings


More shows like The Advanced Selling Podcast

View all
Sales Gravy: Jeb Blount by Jeb Blount

Sales Gravy: Jeb Blount

560 Listeners

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. by Brian Burns

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

1,123 Listeners

TED Business by TED

TED Business

1,121 Listeners

Entrepreneurs on Fire by John Lee Dumas of EOFire

Entrepreneurs on Fire

3,835 Listeners

Selling Made Simple And Salesman Podcast by Salesman.com

Selling Made Simple And Salesman Podcast

238 Listeners

Negotiate Anything by Kwame Christian Esq., M.A.

Negotiate Anything

675 Listeners

Sales Influence Podcast by Victor Antonio

Sales Influence Podcast

321 Listeners

Think Fast Talk Smart: Communication Techniques by Matt Abrahams, Think Fast Talk Smart

Think Fast Talk Smart: Communication Techniques

791 Listeners

Sales Logic - Selling Strategies That Work by Sales Logic Podcast

Sales Logic - Selling Strategies That Work

60 Listeners

30 Minutes to President's Club | No-Nonsense Sales by Armand Farrokh & Nick Cegelski

30 Minutes to President's Club | No-Nonsense Sales

389 Listeners

The Sales Management. Simplified. Podcast with Mike Weinberg by Mike Weinberg

The Sales Management. Simplified. Podcast with Mike Weinberg

256 Listeners

Marketing Made Simple by Powered by StoryBrand

Marketing Made Simple

292 Listeners

Business English from All Ears English by Lindsay McMahon

Business English from All Ears English

76 Listeners

Andy Elliott's Elite Mindset Motivation and Sales Training by Andy Elliott

Andy Elliott's Elite Mindset Motivation and Sales Training

159 Listeners

AI Explored by Michael Stelzner, Social Media Examiner—AI marketing

AI Explored

78 Listeners