Who do you write for when you're creating SEO-friendly copy? Are you supposed to focus on your customer or the search engine algorithm? What gets better results? Find out in this SEO 101 episode.  Register now for the free live SEO class and find out the 3 secrets to being found on Google and in AI Search like ChatGPT. https://www.etchedmarketing.com/registration-seo-class My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here. <a href='https://www.etchedmarketing.com/freebies'> https://www.etchedmarketing.com/freebies</a> Join me in Simple SEO Content, my complete SEO and Content Marketing course that teaches you what to do step-by-step. It walks you through the entire process. (complete course) https://www.etchedmarketing.com/yes Do you have a question you'd like me to answer on the podcast? Ask it here - <a href='https://forms.gle/Fbrqpmss6gxUnaMj7'> https://forms.gle/Fbrqpmss6gxUnaMj7</a>

Who do you write for when you're creating SEO-friendly copy? Are you supposed to focus on your customer or the search engine algorithm? What gets better results? Find out in this SEO 101 episode. Register now for the free live SEO class and find out the 3 secrets to being found on Google and in AI Search like ChatGPT. https://www.etchedmarketing.com/registration-seo-class My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here. https://www.etchedmarketing.com/freebies Join me in Simple SEO Content, my complete SEO and Content Marketing course that teaches you what to do step-by-step. It walks you through the entire process. (complete course) https://www.etchedmarketing.com/yes Do you have a question you'd like me to answer on the podcast? Ask it here - https://forms.gle/Fbrqpmss6gxUnaMj7

Who do you write for when you're creating SEO-friendly copy? Are you supposed to focus on your customer or the search engine algorithm? What gets better results? Find out in this SEO 101 episode.&nbsp; Register now for the free live SEO class and find out the 3 secrets to being found on Google and in AI Search like ChatGPT. https://www.etchedmarketing.com/registration-seo-class My free resources, including the Beginner's step-by-step SEO Guide and my free class, are available here. <a href="https://www.etchedmarketing.com/freebies" rel="noopener noreferrer"> https://www.etchedmarketing.com/freebies</a> Join me in Simple SEO Content, my complete SEO and Content Marketing course that teaches you what to do step-by-step. It walks you through the entire process. (complete course) https://www.etchedmarketing.com/yes Do you have a question you'd like me to answer on the podcast? Ask it here - <a href="https://forms.gle/Fbrqpmss6gxUnaMj7" rel="noopener noreferrer"> https://forms.gle/Fbrqpmss6gxUnaMj7</a>

Who are you Writing for? Google or your Customers? It matters! Ep. 14

Trying to grow your business with online marketing, but not sure what actually works anymore? Tired of chasing shiny objects and throwing spaghetti at the wall? You’re not alone. Most entrepreneurs are working hard but not getting the results they need. They’re creating websites, creating content, but for some reason, the leads and sales aren’t coming in quickly enough.&nbsp;&nbsp;&nbsp;This podcast is for service providers, coaches, course creators, and small business owners who want to use simple, proven marketing strategies to grow a profitable business, without relying on social media or paid ads.&nbsp;&nbsp;Each week, I’ll show you how to use SEO (for Google, ChatGPT, AI search tools, and social media, content marketing, blogging, and podcasting (to create the right content for your audience, podcast SEO (to grow your show and increase downloads), email marketing (to capture leads and grow your email list), passive income and evergreen funnels to build a profitable business that supports your life and gives you freedom and flexibility to build visibility, grow your list, and create a website that actually makes sales.&nbsp;&nbsp;You’ll learn how to choose the right keywords (for Google, AI tools, social, and your podcast), drive traffic to your website, increase your visibility online, grow your email list with the right opt-in, build a profitable, evergreen sales funnel, and understand your marketing metrics (so you know what’s working and what’s not). If you want to build a profitable business, this is the podcast for you.&nbsp;&nbsp;&nbsp;I’m Rachel Lindteigen, an MBA, marketing pro, and former agency exec who’s helped Fortune 500 companies grow with SEO and content for over 15 years. Now, I teach entrepreneurs like you how to do the same, using online marketing strategies that work and are easy to understand and implement.&nbsp;&nbsp;&nbsp;This is not a "here's what worked for me once" podcast. It’s a practical, professional guide to marketing that works for real businesses like yours from an actual SEO and Marketing Expert, not just someone who figured it out on their own.&nbsp;&nbsp;

Business

Entrepreneurship

Marketing

Trying to grow your business with online marketing, but not sure what actually works anymore? Tired of chasing shiny objects and throwing spaghetti at the wall? You’re not alone. Most entrepreneurs are working hard but not getting the results they need. They’re creating websites, creating content, but for some reason, the leads and sales aren’t coming in quickly enough.      This podcast is for service providers, coaches, course creators, and small business owners who want to use simple, proven marketing strategies to grow a profitable business, without relying on social media or paid ads.     Each week, I’ll show you how to use SEO (for Google, ChatGPT, AI search tools, and social media, content marketing, blogging, and podcasting (to create the right content for your audience, podcast SEO (to grow your show and increase downloads), email marketing (to capture leads and grow your email list), passive income and evergreen funnels to build a profitable business that supports your life and gives you freedom and flexibility to build visibility, grow your list, and create a website that actually makes sales.     You’ll learn how to choose the right keywords (for Google, AI tools, social, and your podcast), drive traffic to your website, increase your visibility online, grow your email list with the right opt-in, build a profitable, evergreen sales funnel, and understand your marketing metrics (so you know what’s working and what’s not). If you want to build a profitable business, this is the podcast for you.      I’m Rachel Lindteigen, an MBA, marketing pro, and former agency exec who’s helped Fortune 500 companies grow with SEO and content for over 15 years. Now, I teach entrepreneurs like you how to do the same, using online marketing strategies that work and are easy to understand and implement.      This is not a "here's what worked for me once" podcast. It’s a practical, professional guide to marketing that works for real businesses like yours from an actual SEO and Marketing Expert, not just someone who figured it out on their own.   

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Who are you Writing for? Google or your Customers? It matters! Ep. 14

Who are you Writing for? Google or your Customers? It matters! Ep. 14

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