Open Residency

Why 99% of Creators Will Be Replaced by AI (And How to Be the 1%)


Listen Later

šŸ‘‰ Join our private community
for operators, marketers, and creators (waitlist):
https://openresidency.com/signup


āš”ļø BTS & More: https://openresidency.com/roberto-nickson

This episode is the content creation blueprint for the AI era. Roberto Nickson (RPN) just hit $1.5M in revenue at 85% margins as a one-man creator army — and he's sharing everything. 2 hours of straight value, no gatekeeping.

We cover:

  • How Roberto Makes $1.5M as a Solo Creator

  • Newsletter, Consulting & Building Owned Media

  • Landing Partnerships with Meta, Adobe & Spotify

  • The Metric Brands Actually Care About (Not Views)

  • Positioning = Pricing Power

  • The Infinite Content Machine: AI & Automation

  • Biggest Mistakes Creators Make in Brand Deals

  • Format is the Formula: Repeatable Systems That Scale

  • Balancing Organic Content vs Brand Deals (80/20 Rule)

  • Why Traditional Ad Production is Cooked

  • Inside Roberto’s Workflow: Studio, Editing & AI Tools

  • Top AI Tools for Creators (Suno, Veo 3, Kling)

  • Why Ideas Are the Real Moat in the Creator Economy

  • Why Audio Matters More Than Visuals

  • Making Your Audience the Hero

  • Building for the Future: Instagram, 2027 Social Predictions & AI

Enjoy the conversation!

Chapters
00:00:00 Trailer
00:01:35 How Roberto Makes $1.5M as a Solo Creator
00:04:22 Newsletter, Consulting & Building Owned Media
00:09:00 Landing Partnerships with Meta, Adobe & Spotify
00:11:15 The Metric Brands Actually Care About (Not Views)
00:14:40 Positioning = Pricing Power
00:18:49 The Infinite Content Machine: AI & Automation
00:24:04 Biggest Mistakes Creators Make in Brand Deals
00:30:26 Format is the Formula: Repeatable Systems That Scale
00:34:18 Balancing Organic Content vs Brand Deals (80/20 Rule)
00:39:06 Why Traditional Ad Production is Cooked
00:43:29 Inside Roberto’s Workflow: Studio, Editing & AI Tools
00:48:59 Top AI Tools for Creators (Suno, Veo 3, Kling)
00:53:34 Why Ideas Are the Real Moat in the Creator Economy
00:57:44 Why Audio Matters More Than Visuals
00:59:46 Make Your Audience The Hero
01:01:59 What are the Key Elements that Make a World-Class Short?
01:06:39 What Does Your Team Look Like?
01:18:05 The Formula on Building on Instagram Today
01:22:05 What Social Media Will Look Like 2027
01:33:09 How Creators Can Start Using AI Today
01:35:31 Concerns and Promises of AI
01:43:06 Rapid Fire

šŸ”— Links Mentioned

  • Suno – https://suno.com

  • Google Veo 3 – https://deepmind.google/technologies/veo/veo-2/

  • Cling 2.1 – https://clingai.com

  • N8N – https://n8n.io

  • Midjourney – https://midjourney.com

  • Nano Banana – https://blog.google/technology/google-deepmind/google-imagen-3/

šŸŽ™ Guest: Roberto Nickson (RPN), Content Creator & AI Strategist

  • Instagram: https://www.instagram.com/rpn/

  • YouTube: https://www.youtube.com/@rpn

  • X: https://x.com/rpnickson

šŸ“¬ Get in Touch

  • Instagram: https://www.instagram.com/openresidency/

  • LinkedIn: https://www.linkedin.com/in/markmastrandrea/

  • Website: https://openresidency.com/

  • Email: [email protected]

šŸŽÆ Powered by Universal Ads by Comcast CTV

  • Want to scale your brand with CTV ads? Universal Ads is giving the first 50 Open Residency listeners $500 in free ad credits to get started.

  • šŸ‘‰ Claim your credit: https://form.typeform.com/to/ckvJ86zT

  • šŸ”— Learn more: UniversalAds.com

...more
View all episodesView all episodes
Download on the App Store

Open ResidencyBy Open Residency

  • 5
  • 5
  • 5
  • 5
  • 5

5

16 ratings


More shows like Open Residency

View all
The GaryVee Audio Experience by Gary Vaynerchuk

The GaryVee Audio Experience

16,820 Listeners

The Foundr Podcast with Nathan Chan by Foundr Media

The Foundr Podcast with Nathan Chan

571 Listeners

THE ED MYLETT SHOW by Ed Mylett | Cumulus Podcast Network

THE ED MYLETT SHOW

14,055 Listeners

The Martell Method w/ Dan Martell by Dan Martell

The Martell Method w/ Dan Martell

569 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,410 Listeners

Bedros Keuilian Podcast Show by Bedros Keuilian

Bedros Keuilian Podcast Show

2,275 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,468 Listeners

Group Chat by Chris "Drama" Pfaff, Dee Murthy & Anand Murthy

Group Chat

1,440 Listeners

Modern Wisdom by Chris Williamson

Modern Wisdom

3,865 Listeners

My First Million by Hubspot Media

My First Million

2,647 Listeners

Business School with Sharran Srivatsaa by Sharran Srivatsaa

Business School with Sharran Srivatsaa

111 Listeners

First Things THRST by Mike Thurston

First Things THRST

91 Listeners

Build with Leila Hormozi by Leila Hormozi

Build with Leila Hormozi

917 Listeners

OPERATORS by OPERATORS

OPERATORS

46 Listeners

BigDeal by Codie Sanchez

BigDeal

787 Listeners