We all start our companies for different reasons. What’s yours? Even more important to know - very, very clearly - is why you’re still driven to keep it going today. It’s easy to get distracted by what motivates others in their business. Or keep running in place on the hamster wheel that you’ve created for yourself. But the sooner you connect with what drives you the faster you can build a strategy for your company that’s viable in the long run.

In this episode of Own Your Business, I’ll share:

- Nine psychological motivations that influence human decisions

- How to identify what drives you as a business owner

- Why it’s important to keep it at the forefront of your long-term strategy