The Dave Gerhardt Show

Why Every Founder Needs a LinkedIn Strategy with Brad Zomick


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#275 LinkedIn Strategy | In this episode, Dave is joined by Brad Zomick, a B2B marketing consultant and host who has helped founders and executives build their presence on LinkedIn. Together they break down why a strong LinkedIn strategy is no longer optional for founders, it’s one of the most effective growth levers in B2B today.

Dave and Brad cover:

  • Why LinkedIn is still the best channel for founders to build authority, attract talent, and connect with customers
  • How to turn everyday founder communications into high-impact LinkedIn content
  • The unexpected ROI of founder-led content, from recruiting and partnerships to real-time message testing

If you’ve been wondering how to turn LinkedIn into a real growth engine for your brand, this episode is your blueprint.

Timestamps

  • (00:00) - – Intro
  • (03:08) - – Early days of LinkedIn
  • (08:38) - – Building Drift with founder brand
  • (14:38) - – Why every founder needs LinkedIn
  • (18:38) - – The hidden ROI of posting
  • (27:13) - – Dave’s personal posting system
  • (30:43) - – How to never run out of content
  • (34:43) - – Unexpected benefits of being visible
  • (39:13) - – Is it too late to start?
  • (42:13) - – Who inspires Dave today
  • (44:28) - – What’s next for Exit Five
  • (46:13) - – Closing thoughts

  • Join 50,0000 people who get our Exit Five Newsletter here: https://www.exitfive.com/newsletter
    Learn more about Exit Five's private marketing community: https://www.exitfive.com/

    ***

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    ***

    Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.

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    The Dave Gerhardt ShowBy Dave Gerhardt

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