The Dave Kittle Show

Why Some PTs Sell $3,600 Plans (And Others Can’t)


Listen Later

One therapist sold more $3,600 plans in 60 days than anyone we’ve ever seen…


And it had nothing to do with experience, certifications, or treatment techniques.


So what actually made the difference?


Jimmy and I break down why some PTs consistently sell high-value care plans while others struggle to get buy-in at all.


Watch more from PT Pintcast →https://www.youtube.com/@PTPintcast


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EPISODE BREAKDOWN

[00:48] – Confidence as the Edge

[01:42] – Why Andrew Sells Packages

[03:12] – Sales and Objections Roleplay

[04:54] – Pricing vs Outcomes

[06:12] – Knee Replacement Case Study

[10:49] – A Players and Recruiting

[12:56] – Golden Handcuffs Pay Strategy

[15:00] – Aaron Judge Performance Analogy

[17:12] – Competitive Salary Rant

[18:31] – Why Transparency Saves Time

[19:19] – Why Big Clinics Hide Pay

[21:58] – Pay Transparency Laws

[22:45] – Recruiters As Negotiators

[25:18] – Backlash On Social Media

[26:56] – Insurance And Patient Expectations Driving Hires

[29:13] – Transparency Hiring Story


Patients don’t actually buy “treatment”…

they buy confidence, clarity, and results.


I am curious what do YOU think patients care about most?


--


Want to Connect with Dave?


Book a strategy call:

https://clarity.fm/davekittle/expertise/physical-therapy-merger-acquisitions-valuations-healthcare-marketing-sales


Thinking of selling your practice or partnering?

https://www.fieldmakergroup.com


Connect with Dave:

Email: [email protected]

Instagram: @davekittle https://www.instagram.com/davekittle/

LinkedIn: https://www.linkedin.com/in/davekittle/

or

Call (646)-781-8884

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The Dave Kittle ShowBy Dave Kittle

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