Are you ready and prepared to immerse yourself in the world of marketing and sales specifically tailored to the realm of physical therapy? Are you ready to know the secrets of optimizing your business practices for maximizing purchase price and building generational wealth through the art of strategic marketing and the unique attributes of your physical therapy clinic?

Join Dave this week as he engages in an enriching discussion with the co-founder of Rehab CEO, Joey Albritton. Joey is a Doctorate of Physical therapy at University of Texas Southwestern in Dallas, with experience as a Dental Hygienist for 4 years. For the past 6 years, Joey honed in on marketing and sales exclusively for physical therapy clinics.

Learn more about the Rehab CEO https://rehabceos.com/ or connect with Joey at https://start.rehabceos.com/info 

In this episode, they will touch on such topics as:

• Marketing Strategies for Physical Therapy Clinics: The differences between using Facebook ads and Google ads and the lead conversion rates associated with each. 
• Facebook Ads, Landing Pages, and SEO: The importance of testing different types of landing pages and building backlinks from local websites to enhance SEO, and partnering with Facebook Ads to leverage the traffic to the website. 
• Improving SEO and Obtaining Google Reviews: The importance of on-page SEO and how to optimize your website for good page speed. The value of having good reviews for Google My Business, and how to incentivize staff to ask for reviews.
• Importance of Google Ads and Tracking: The importance of tracking user experience and optimizing for organic ranks. They emphasize the need to pay someone to ensure the ads are running the way clients want and to source specialists for difficult tasks. 
• Considerations and Strategies for Backlinking: The advantages and risks of using backlinks to boost SEO for physical therapy clinics. 
• Link Building Strategies and Elevating Status: The concept of mutually beneficial link building. The idea of creating a partners page with businesses that would also link to your website, as well as the need for an incentive to get other companies to link to yours.

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