Amir Bar-Lev, the director of the new documentary "Long Strange Trip," talks with Recode's Peter Kafka. The four-hour film, which traces the history and cultural impact of the Grateful Dead and its fans, will be released in theaters and will stream via Amazon Prime Video. Bar-Lev says it's accessible to both Deadheads and non-fans alike and that he made it in part as a reaction to how Instagram culture has made people believe they are "mini celebrities." He also argues that mainstream observers have neutered the Dead's legacy by trying to cast them as tech or business geniuses, when in fact they always put art ahead of commerce.

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