When faced with a competitive market, one of the first things many agents do to win more listings is cut their commissions. However, that might not be necessary.

The truth is, when we’re providing a phenomenal service to our clients, they won’t have a problem with our commissions. Thriving in a competitive market doesn’t require us to lower our percentages, it just means we need to up our value. 

So, how do we provide the kind of value that our competitors aren’t? What can we do to differentiate ourselves and show our clients that even in a sea of options, we’re the obvious choice?

In this episode, we’re discussing how to set ourselves apart and get more listings, even in a competitive market with low inventory.

Commission conversations are never about money. Sellers aren’t objecting to paying, they’re objecting that the value you bring doesn’t equal the money you’re requesting. -Greg Harrelson

Three Things You’ll Learn In This Episode  

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