Tim and Julie Harris make it simple for you in this podcast about how to systematize and monetize your social media posts:Rules:

Provide VALUE with each post, and include a CALL TO ACTION.

Keep it simple.

Don't over-engineer.

Don't pay someone else to do this for you.

Do this systematically each week.

MONDAY:  

Market update. What's hot and what's not? A simple 'absorption study' showing facts that everyone wants to know:

-Average sale price for your metro area

-Average days on the market...up or down? Month over month or Quarter over Quarter.

-Average list to sell price ratio...up or down? Month over month or Quarter over Quarter.

-What are the best selling price ranges?

-What are the best selling zip codes?

*You can split the above into several different posts.

*Call to action: For a specific analysis on YOUR neighborhood and a comparative market analysis to see what your home is worth in today's market, contact me here:

TUESDAY:   

Coming soon (with your listing going in MLS following the rules)...About to hit the market, be the first to see it! (call to action)

WANTED WEDNESDAY: 

Your home for my highly motivated and pre-approved (or cash) buyers. Record a video of what your buyers need. Be specific.

Call to action: Who do you know who is a match for my anxious buyer clients?

*Mention your buyers can be flexible with closing dates and possession.

*Mention they would consider a seller lease back.

etc.

THURSDAY Thrilled Clients:  

Client testimonial video. Ideally this is in front of the listing you just sold with a SOLD sign, detail about the transaction and what a great job you did for them. Call to action: 'I'd love for you to be my next happy client! Call me here:'

FRIDAY 

Charity events you're sponsoring, attending, etc. INVITE them to see you there or donate, etc. Buy or Sell with me and adopt a pet for free is a great promotion.

-and / or-

Open house announcement: Sneak preview neighbor's open, followed by public open house. Who do you know who would LOVE to buy this house? Here's how to find me :