Get ready, because this one’s a mindblower.

🎙️ Quick audio disclaimer for this episode, babes: If you hear a heavenly hum in the background, that’s just the Vegas AC choir singing backup while I preach. It’s already 100 degrees and we are not about that heatstroke life. Consider it ambiance. 🔥🙌

Today, I’m pulling back the curtain on how to harness the addictive power of reality TV and use it to build a cult-like brand following on social media—without dancing, pointing, or pretending you’re someone you’re not.

We’re talking the actual psychology behind why shows like The Pit (or literally anything on Bravo) keep us coming back for more—and how that exact strategy applies to your photography business.

If you’ve ever wondered how to create an audience that feels obsessed with your stories, loyal to your brand, and excited to book you before you ever sell to them, this is your step-by-step roadmap.

In this episode:
🔥 The “fly on the wall” technique that makes reality TV—and Instagram stories—so addictive
🔥 Why people want to watch you human (and how to let them)
🔥 What the Kardashians and your photography business have in common (yep, I said it)
🔥 How to tap into basic human desires to create connection, trust, and SALES
🔥 10 ways to turn your Instagram stories into a self-produced, binge-worthy show
🔥 The real reason your stories aren't converting—and how to fix it
🔥 Why personal storytelling outperforms any algorithm-hacking strategy on the planet

This episode is your permission slip to stop hiding, stop waiting for the perfect reel, and start showing up as you—because spoiler: that’s what people are actually buying.

Timestamps:
00:00 Welcome to the Posers Podcast

01:22 A Day Off and a New Perspective

06:52 The Addictive Power of Reality TV

10:00 Harnessing Curiosity in Business

14:23 The Influence of Social Media

20:53 Creating Your Own Reality TV Show

23:25 Overcoming Camera Shyness

24:34 The Power of Video and the Mere Exposure Effect

25:23 The Kardashians and Brand Familiarity

26:59 Weeding Out Non-Ideal Clients

27:40 The Slow Burn of Social Media Marketing

28:51 Creating Genuine and Authentic Content

29:17 Engaging Storylines and Relatability

33:25 The Importance of Consistency and Vulnerability

34:37 10 Steps to Effective Marketing

37:32 The Power of Relatability and Authenticity

46:14 Consistency and Long-Term Marketing Success

47:30 Conclusion and Call to Action

🔗 Connect with Jodi:
📸 Website
📷 Instagram

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📣 Help Spread the Word!
If you loved this episode, subscribe, rate, and review! Algorithms are needier than all our ex-boyfriends combined, and I need all the help I can get.

Tits up, ears open—let’s go build something epic.