Do you have a PR strategy for your firm? Sending out press releases for noteworthy accomplishments can be a great way to gain exposure for your firm and elevate your credibility as the best lawyer in your community. This week, we're joined by PR expert Mickie Kennedy who gives us some great insight into building a PR strategy, along with some mistakes to avoid.

Check out Mickie's PR Masterclass at www.ereleases.com/plan