Episode 067: Roger Dooley – How To Persuade And Convince Others With Neuromarketing

This episode was absolutely packed full of action oriented takeaways to help us all gain a better understanding of how our brain works to process information.  It was an extremely interesting talk on a topic that fascinates me.

Roger Dooley is a speaker and author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, the popular blog Neuromarketing, and Brainy Marketing at Forbes.

He is the founder of Dooley Direct, a marketing consultancy, and co-founded College Confidential, the leading college-bound website. That business was acquired by Hobsons, a unit of UK-based DMGT, where Dooley served as VP Digital Marketing and continues in a consulting role.

Episode 067: Roger Dooley – How To Persuade And Convince Others With Neuromarketing

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The Learning Leader Show

“According to leading neuroscientists, 95% of all thoughts, emotions, and learning occur before we are ever aware of it.”

Some Questions I Ask:

In This Episode, You Will Learn:

 “I work to translate the findings from neuroscience into actionable advice.”

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This was a jam packed episode full of great content.  Roger Dooley is leader who is constantly learning in order to help us all live a better life.  Who do you know that needs to hear this?  Send them to The Learning Leader Show!

Episode edited by the great J Scott Donnell

Bio From RogerDooley.com  

Roger Dooley is a speaker and author of Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing, the popular blog Neuromarketing, and Brainy Marketing at Forbes.

He is the founder of Dooley Direct, a marketing consultancy, and co-founded College Confidential, the leading college-bound website. That business was acquired by Hobsons, a unit of UK-based DMGT, where Dooley served as VP Digital Marketing and continues in a consulting role.

Dooley spent years in direct marketing as the co-founder of a successful catalog firm and also was director of corporate planning for a Fortune 1000 company. He has an engineering degree from Carnegie Mellon University and an MBA from the University of Tennessee.