Dr Brad Schaeffer is one of the podiatrists on the highly successful TLC television show MY FEET ARE KILLING ME. Throughout the series, viewers will immerse themselves with both doctors – one west coast and one east coast – as they juggle all sorts of eye-popping cases, from wart clusters and funky fungus to toe amputations and foot reconstructions.

Dr Brad and I discuss the following on this episode:

• His role at the Family Foot & Ankle Specialists in New Jersey
• The benefits of having a strong social media presence and how TLC found his account on Instagram
• Being authentic is the only way to go
• Being on American Titan Games and meeting the Rock
• Developing your personal brand
• Social media demands that you 're active and engaged with your audience, and it's a ton of work.
• you need to provide great content around what you do and it needs to be positive and uplifting

If you have any questions about this episode, please email me at [email protected]

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