The Online Course Show

088: Online Courses vs. Running an Agency

Listen Later
Ever feel like you’re darned if you do, darned if you don’t? That’s what so many fellow course creators have expressed to me on the topic of Facebook ads. But not to worry – on today’s episode, Monica Louie shared her top tips for Facebook ads, and talk about how she’s developed both a course and an agency on this challenging topic.

"Give them some value. Build that relationship before you make the offer."

- Monica Louie

It was great to chat with Monica and glean some really cool info along the way. I’m still mulling over what I learned in today’s episode, and I think you’ll enjoy what you learn!

In This Episode, We Talked About:

  • (2:34) How Monica got started in the world of online courses
  • (5:15) Starting out with a course and building to an agency
  • (7:38) The importance of having Facebook ad knowledge - or choosing to outsource
  • (10:56) Monica’s course launch strategy
  • (12:15) Her sales funnel and affiliate sales
  • (13:06) Monica’s course pricing strategy
  • (14:25) The online platform and tools that works best for her
  • (16:30) How Monica got a testimonial from one of my favorite online entrepreneur gurus
  • (18:16) Her advice for course creators who want to boost their ROI with Facebook ads
  • (21:10) Advice specific to people who already have a solid funnel
  • (22:31) Monica’s recommendations for my Facebook ad targeting

    • Whew! That about does it for today – don’t forget to join me for the next episode of The Online Course Guy!

    Links
    • Bonjoro Free Trial
    • Monica’s Agency
    • Monica’s Course
    • Free FB Ads Starter Kit
    • Teachable
    • Piano in 21 Days
    • The Online Course Guy
      • Drip
      • LeadPages
      • Asana
      • Voxer
      • TOCG Episode 41
        • ...more
        View all episodesView all episodes
        Download on the App Store
        The Online Course ShowBy Jacques Hopkins
        • 4.9
        • 4.9
        • 4.9
        • 4.9
        • 4.9

        4.9

        215 ratings

        More shows like The Online Course Show

        View all
        The Smart Passive Income Online Business and Blogging Podcast by Pat Flynn

        The Smart Passive Income Online Business and Blogging Podcast

        3,451 Listeners

        Entrepreneurs on Fire by John Lee Dumas of EOFire

        Entrepreneurs on Fire

        3,832 Listeners

        The Amy Porterfield Show by Amy Porterfield

        The Amy Porterfield Show

        4,571 Listeners

        The Side Hustle Show by Nick Loper of Side Hustle Nation | YAP Media

        The Side Hustle Show

        1,584 Listeners

        Capitalism.com with Ryan Daniel Moran by Capitalism.com

        Capitalism.com with Ryan Daniel Moran

        731 Listeners

        YouTube Creators Hub by Dusty Porter

        YouTube Creators Hub

        8 Listeners

        The Mind Your Business Podcast by James Wedmore

        The Mind Your Business Podcast

        1,638 Listeners

        The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

        The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

        12,059 Listeners

        The Game with Alex Hormozi by Alex Hormozi

        The Game with Alex Hormozi

        4,331 Listeners

        The Russell Brunson Show by Russell Brunson | YAP Media

        The Russell Brunson Show

        886 Listeners

        The Jasmine Star Show by Jasmine Star

        The Jasmine Star Show

        2,574 Listeners

        The Think Media Podcast by Think Media

        The Think Media Podcast

        753 Listeners

        Creator Science by Jay Clouse

        Creator Science

        458 Listeners

        Course Creators HQ...All About Online Courses by Julie Hood

        Course Creators HQ...All About Online Courses

        41 Listeners

        The Art of Selling Online Courses by John Ainsworth

        The Art of Selling Online Courses

        14 Listeners